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Dirt Coffee Co

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Start a Dirt Coffee Co Franchise

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Dirt Coffee Co. is poised to become the most coveted coffee brand in the UK. With an unwavering commitment to quality that surpasses even the largest coffee chains, Dirt Coffee Co. is on track to expand its footprint globally, bringing our exceptional offerings to coffee lovers around the world.

At Dirt Coffee Co., we don’t just serve coffee—we craft experiences. Our unique fusion of specialty coffee, handcrafted cocktails, and all-day dining creates a one-of-a-kind destination catering to every moment of the day.

Whether you’re craving a morning pick-me-up, a leisurely brunch with friends, or an evening cocktail to unwind, Dirt Coffee Co. offers an unparalleled experience that seamlessly transitions from day to night.

Committed to quality, sustainability and community, we’re not just redefining the coffee experience—we’re setting the standard for a new era of hospitality. The UK is continually getting more accustomed to great quality coffee and customers are starting to expect more. At Dirt Coffee Co., we provide speciality quality coffee which is proven to be better quality than the market leading brands and fresh food made to order alongside clean, modern and functional interior design.

Why Choose Dirt Coffee Co.?


By joining Dirt Coffee, you will become a part of not just an exciting new brand with huge plans, but also a team of highly experienced operators in this founder-led brand with experience in scaling hugely successful retail brands previously too.


Comprehensive Training

Dive into our extensive training programs, covering everything from barista skills and cocktail crafting to customer service and business management, ensuring you're equipped for success.

Ongoing Support

Our dedicated support team is always ready to assist with operational challenges, marketing strategies, and business development opportunities. We are fully committed to your success.

Marketing and Advertising

Leverage off of our national marketing campaigns and access to professionally designed marketing materials. Our team will help you craft local marketing strategies to drive traffic and boost sales.

Exclusive Recipes and Products

Stand out in the market with access to our unique, proprietary coffee blends, cocktail recipes, and brunch offerings.

Technology and Systems

Utilise our state-of-the-art POS systems and management software, designed to track sales and manage inventory efficiently.

Community and Networking

Join a network of passionate franchisees and engage in events, forums, and workshops to share experiences, insights, and best practices.

We are seeking a limited number of exceptional franchisees who share our vision and commitment to excellence. The right partners can significantly contribute to the growth and direction of the Dirt Coffee Co. brand. If you possess the passion, dedication, and capabilities to be part of this exciting journey, we invite you to enquire today.

Investment

  • Minimum Investment: £21,000

Dirt Coffee – Founding Partner Programme

An early-stage opportunity to partner with an experienced team behind a proven UK coffee brand, now launching a new concept built specifically for scalable, lower capex expansion

DIRT Coffee Image

Dirt Coffee is a new UK coffee concept built for scale, combining low capex formats with a clean, modern brand and a focus on high-footfall locations, serving high-quality speciality coffee and matcha.

Dirt is designed to be simple to operate, commercially efficient, and highly replicable across multiple site formats including kiosks, high street units and transport hubs.

We are now opening a limited Founding Partner Programme, offering early access to the brand ahead of full franchise rollout.

Partners will be known not only as a franchisee but a 'founding franchise partner', offering a higher profile than general
franchisees.

The Offer:

  • Reduced initial reservation fee of £10,000 with the balance due only once a site is secured
  • Priority access to prime locations and territories
  • Option to secure multi site rights at a reduced fee 
  • Direct access to the founders and input into early-stage development 
  • Full support across site sourcing, design and opening 
  • Positioning as one of the first Dirt Coffee locations 
  • A limited edition Welcome Gift Pack to early applicants

Who we’re looking for:

We are seeking a small number of commercially minded partners, ideally with:

  • A hands-on or multi-site operator mindset
  • Access to capital and ability to move quickly
  • A genuine interest in building and scaling a retail brand 

This opportunity is strictly limited to 10 founding partners ahead of national rollout.

To express interest and receive further details, please enquire via Franchise Direct by submitting your details below:

DIRT Coffee Image
DIRT Image
DIRT Coffee Image
Available Locations:
Opportunities available in UK
Business Type:
Franchise
Minimum Investment:
£21,000
Financing Assistance
3rd Party
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