<span style="font-size: 25px;">đź•’</span> Estimated reading time: 3 min.
Baby Art Studios have taken the pain out of running a photography business by taking care of the things most photographers find challenging. Baby Art Studios help Studio Owners Earn 6-figure incomes through our guaranteed marketing & client booking service. All you need to do is look after your customer! Join Baby Art's Studios' mission to become the World's Number 1 Newborn Photography Business with the industries best rated customer reviews.
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In this week's Franchisor Q&A series, we take a look at Baby Art Studios and learn the background behind the franchise's conception, and what exactly they look for in potential franchisees.
Q1. What makes your franchise standout?
Baby Art was created with a purpose, and unusually enough, that purpose wasn’t just to make money.
After going through a devastating miscarriage at 20 weeks pregnant, CEO Brendan Taylor and Kaylie Bryant started this business with a mission.
“Going through such a terrible ordeal changes your perception. You truly realise how precious each and every life is. You re-evaluate your life and the things in it, your priorities change.”
Each and every child born is a miracle, and one that must be celebrated. Baby Art was created with love and passion at its very core, something that continues today.
From Bump to Baby each aspect of the business and brand is focused towards the miracle of life and celebrating it.
This isn’t just a business to it’s founder, owners or studios . . . it’s a way of life and something each person involved is passionate about, and that’s how we have become as successful as we are today.
Q2. Why is it worth investing in your brand?
Baby Art has a proven business model, fantastic studio averages, guaranteed bookings and an outstanding marketing team.
We are that confident in the business, brand and ways of working that we provide each and every studio with a ROI (Return on Investment), because we know that for the right person, this is a life changing business.
Q3. How is your franchise adapting to the current COVID-19 crisis?
COVID-19 has affected a lot of businesses and we are no exception. As newborn photographers we have a duty of care to the families that we photograph, so during lock down our studios were closed.
We used this “down time” to ensure we could continue to be the best after lock down and rise to new levels!
By implementing new finance packages, new offers and flexible payment plans, not only have we survived, but each and every one of our studios has THRIVED! From our founding studio in Ipswich to our newest opening studio fresh out of lockdown in Aylesbury!
By focusing on not only our studios, but on what our families want and need right now, we have been able to maintain our forecast with our studios still being on track to hit their 6 figure salaries and achieve the desired amount of bookings for the year!
COVID-19 didn’t break us, it showed and taught us how to be stronger as a team!
Q4. What extra support and assistance are you offering your franchisees during this time?
As lock down has lifted and our studios are able to open, they have been flooded with booking and are busier than they have ever been.
At head office, we run weekly meetings to ensure every studio is performing to the best of their ability and that they are still in love with their job! Fortnightly our Baby Art Franchisee Mentor catches up with each studio individually to ensure they don’t need any extra assistance and can provide extra one on one assistance for situations that may be unique to some studios.
Communication is key, we ensure our studios are kept up-to-date with the current situation and have easy access channels to get help /advice when needed (or sometimes just moral support and reassurance)! Whatever it is, Baby Art HQ is there for them!
Q5. What plans do you have for the franchise over the next few years?
To take over the world. . . Quite literally, we would love to spread the joy of Baby Art right around the world so families everywhere can experience the outstanding service and quality that Baby Art studios provide.
For now, we’re focusing on the UK, ensuring every family has a local Baby Art studio that they can rely on to capture their most life changing moments.
Q6. What skills are important for your franchisees to have?
We are looking for people who:
- Would love to work with newborn babies and families, capturing their first year in this world.
- Have a passion and drive to achieve excellence
- Keen eye for detail
- Love photography and creating outstanding artwork for every family
- Enthusiastic about the chance to run their own business and be proud to operate and own a Baby Art studio.
At Baby Art Head Office, you will receive bespoke training from our experts to ensure you have all the skills and tools you need to run a successful studio. One thing we can’t teach is passion and desire. If you're truly passionate about providing an amazing experience and lasting memories for each and every family, then we can help you with the rest!
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