<span style="font-size: 25px;">🕒</span> Estimated reading time: 3 min.
Maplebrook Wills Limited is an established company that helps people distribute their assets according to their wishes by writing the perfect Will for their circumstances and preparing other legal documents like Lasting Powers of Attorney, Prepaid Funeral Plans and Trusts.
Maplebrook Wills was founded as a franchise business by the Top Will Writer UK (New Leaf) 2016 & 2017 Mike Pugh and he runs the company today – as well as his own hugely successful territory. Will writing is a recession-proof industry in which it is surprisingly easy to develop a business that brings in six figures every year whilst also providing a vital service.
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In this week's Franchisor Q&A series, we take a look at why Maplebrook Wills is a lucrative franchise investment option and the company's plans for the future.
Q1. What makes your franchise standout?
It’s a combination of a recession proof industry with 60 % of the population not having a Will and the additional opportunity to supply Trusts and Funeral Plans. To help we now have two entry levels and supply leads to help establish the business.
Q2. Why is it worth investing in your brand?
The ability to scale up and down based on income and lifestyle make our market and Maplebrook a great investment opportunity with an ROI within 6 months
Q3. How is your franchise adapting to the current COVID-19 crisis?
The demand has never been higher and with video conferencing and our software handling all the legal side of things our Franchisees and members are able to trade and expand.
Q4. What extra support and assistance are you offering your franchisees during this time?
We are offering two low cost ways to market supported by outstanding training and ongoing support. With daily surgery for case reviews and weekly webinars and training with new sales ideas and technical support on hand.
Q5. What plans do you have for the franchise over the next few years?
We will be adding 100 new Maplebrook branded businesses and licensees across the UK in the next 12 months and boosting our product and support services as growth. As software developers we are adding leads to our platform for those that need them and will be adding a range of features each sprint.
Q6. What skills are important for your franchisees to have?
Key is the ability to communicate complex issues simply and to have the drive to market and push yourself and your business forward. We find people from all walks of life can be successful and the market opportunity is vast and so a person with drive can do very well indeed.