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The dessert industry is worth approximately £57 billion – Britain has welcomed artisan and fancy desserts in recent years which may be partially due to shows like the Great British Bake Off gaining popularity. Making yummy desserts has become an art form and the demand for high-quality cakes and pastries in Britain shows no sign of slowing down.
In this month's Franchisor Q&A, Heavenly Desserts discuss what their unique selling point is in the highly competitive dessert industry and what prospective franchisees can expect from them. Running a successful dessert franchise has never been easier!
What makes the Heavenly Desserts brand unique?
Established in 2008, Heavenly Desserts offer the finest quality desserts in luxuriously elegant and comfortable surroundings. Attention to detail in all that we do and quality ingredients make up the recipe for success.
Why is it worth investing in a Heavenly Desserts franchise?
Firstly, Heavenly Desserts (HD) offer an excellent and proven ROI, the quality support franchisees receive is exceptional and holistic and the experience the team has is unrivalled in the sector. We provide franchisees with year-round marketing support and can substantiate outstanding store sales over many years.

What kind of funding assistance is offered to your franchisees?
Bank funding support is available via some of the trusted banks on the high street as well as equipment leasing options via 3rd party lenders. We also support preparation of all that you will need to succeed in your funding application.
Describe the level of support and training a prospective franchisee can expect from Heavenly Desserts.
Heavenly Desserts franchisees receive in depth training pre-opening and regular ongoing support post opening via remote telephone support and by way of store visits to carry out business reviews. Pre-opening support consists of 2 weeks practical and theory training at one of our company stores followed by 2 weeks of training at the franchisees store ahead of opening. Once the store opens, we’ll provide you with some of our experienced team members to provide continuous coaching and help your team settle in for 2 weeks.
What skills are important for your franchisees to have?
A can-do attitude, in depth understanding of customer care and service, relentless drive and energy and a strong desire to succeed.
How do you help franchisees achieve a healthy work-life balance?
Work-life balance is extremely important and promoted within our network. Heavenly Desserts provide several systems and tools to franchisees for them to be able to successfully manage their stores from a distance when necessary.
Learn more about a Heavenly Desserts franchise opportunity right here.