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The DOR-2-DOR business is living proof that leaflet distribution is still an extremely powerful form of advertising. Research shows that a business leaflet, when delivered to the correct person, is a quick and effective means of generating new customers. With over 30 years' experience, the DOR-2-DOR team have the best systems and technology in place for businesses to avail of.
There are almost 70 DOR-2-DOR franchises dotted across the UK and the brand are continuing to expand. Prospective franchisees seeking a lucrative investment opportunity with a healthy work-life balance, should consider investing in a DOR-2-DOR franchise. Have a read of their Q&A below to find out more about what makes the DOR-2-DOR franchise unique and what a new franchisee can expect from the brand.
How is DOR-2-DOR different from other leaflet distribution businesses in the UK?
DOR-2-DOR is a network of nearly 70 franchised independently operated local offices across the UK. No other leaflet distribution business, no other leaflet distribution organisation operating in the UK or for that matter, the world, has that type of coverage. All the franchised local offices have signed a franchise agreement committing them to the operation of their local business with the systems developed and used by DOR-2-DOR across the UK.
We have developed a completely bespoke app for use in operating the business called D2D-Works. The D2D-Works app is state of the art and based in the cloud so it can be operated from anywhere you need, even on a mobile phone. The system itself manages the customers, orders, post people, jobs, payment and much more and it brings everything together to easily plan your jobs and work to make them as profitable as possible. The D2D-Works app is a vital piece of software which makes running the DOR-2-DOR business easy.
Quite simply, this means the method and high quality of service that you get from one franchised outlet will be the same as any other that you decide to use.
What is the best feedback you have heard about your brand?
The best feedback that we have heard about our brand comes from many sources. Not only are our clients speaking highly of the service they have received from an individual franchise or head office but also the fantastic results that we have achieved because of our expertise in the design of leaflets and the demographic targeting of the drop zone.
In addition, our Post People™ love the opportunity we are giving them to Get Paid To Keep Fit™ – keeping the nation healthy by giving individuals the opportunity of a daily walk to add years to their lives.
Why is it worth investing in a DOR-2-DOR franchise?
Local businesses know and understand the power of a door drop. They know that leaflet distribution, when done properly, is extremely effective at bringing in new customers and helping them beat the competition and increase their market share. However, they also know that leaflet distribution needs to be done properly, with effective systems and technology in place to ensure that the leaflets arrive on the householder's doormat and not end up in a river or local dump.
When DOR-2-DOR launches in an area, local businesses are quick to learn that we are the best option to consider because we have the reputation and the systems in place to ensure the job is done properly. The prospective DOR-2-DOR franchisee can invest with us and join our network safely in the knowledge that there will be a strong local demand for the services we offer.
How long does the process of becoming a DOR-2-DOR franchisee take?
The process of joining and becoming a DOR-2-DOR franchisee, after the due diligence of both parties (franchisee and franchisor) has been concluded, includes the preparation of the franchise startup pack which will take 3 to 4 weeks, following the signature of the franchise agreement and the payment of the initial franchise fee has been made.
What qualities does the ideal DOR-2-DOR franchisee possess?
Our franchise may not be for everyone – the prospective franchisee should ask themselves the following questions:
- Do you have good communication and organisational skills? You will need to feel comfortable in a sales environment. We are marketing experts so you will need to be confident when marketing yourself to prospects and clients.
- Can you commit to providing a reliable quality service? DOR-2-DOR is a valuable brand and we are a professional company it’s important that you maintain that in your franchise territory.
- Are you a team player? DOR-2-DOR is a network of individuals with a common interest, you will need to work with head office and your franchise colleagues for the benefit of everyone in the system.
- Are you self-motivated? When starting the DOR-2-DOR franchise our training and support will enable you to hit the ground running from day one. However, to quickly establish your business, you will need to work hard, especially in the early stages while your business is growing.
- Are you a good organiser? As part of your training in the DOR-2-DOR system, we will walk you through all the procedures for running the business. This will enable you to get up and running quickly. You may not have a client from day one but by using the proven marketing material we have created and provide, you will soon have many.
- Are you willing to work within a documented business system? DOR-2-DOR is a proven business model, it needs to be applied properly and closely. We don’t tell you what to do but we do show you what we do and we expect you to do it our way.
- Can you handle pressure? Owning a running a business is all about solving other people's problems and needs. You will need to effectively manage your time and resources.
- Are you computer literate? Our service may be analogue but you will need to be digitally capable.
Providing quality customer service is of paramount importance. Our business is based very much on repeat custom from our clients who will come back to you time and time again if they are happy you have done a good job and you are friendly and helpful in your dealings with them.
How much support and training is offered to your franchisees?
DOR-2-DOR are dedicated to ensure that new franchisees have the knowledge and intellectual equipment to grow their franchise quickly and beneficially.
Our initial 2 day training plus our setup programme including, zone mapping, local websites creation and preparing all the operational equipment and marketing material required to hit the ground running. Having now established so many franchisees into this business there is nothing we don’t know that the new franchisee needs, we can answer any question posed. We can help resolve any problem encountered. Following this, we are here to continue providing all the expertise necessary to grow a DOR-2-DOR franchise.
We also have a large knowledge base built directly into the members' area which contains helpful information to help you in the day to day running of your business. This along with the Franchisee Forms ensures you are never far away from an answer to any questions you may have.
In what ways do you help DOR-2-DOR franchisees achieve a healthy work-life balance?
As part of the DOR-2-DOR franchise, we provide ongoing access to our daily work planning system known as D2D-Works. This system will provide the working maps for the Post People with the details of the leaflets they are delivering. The system also provides reports relating to the progress of their leaflet delivery. The system will also provide detailed statistics regarding the progress of their franchise. The use of this system will cut down the time taken to operate the business on a day by day basis.
Franchisees are also trained to use effective marketing systems to bring in a constant flow of client orders. We have therefore developed the systems for bringing the orders in and software to get the orders out and keep the clients.
DOR-2-DOR is a business in a box designed to make the processes of providing the services easy and straightforward thus achieving a healthy work-life balance.
Click here to find out more about a DOR-2-DOR franchise opportunity!