In its most recent survey of the UK franchise industry, the BFA has highlighted that Franchise Direct UK is the most popular recruitment website for franchisees amongst franchisors and franchisees across the United Kingdom.
Appearing in the British Franchise Journal, this finding was part of a larger report conducted by the BFA (sponsored by NIC) on the UK franchising industry as a whole.
Other interesting data and findings related to franchise lead generation include:
- Even with high volume of franchise leads, only an average of 2% of these leads have a successful conversion rate
- Based on survey findings, of the leads that eventually are successful, it takes just under 1 year from first point of contact to the signing of the franchise agreement for 90% of the leads.
For more insight and analysis on the UK franchise industry, you can check out the British Franchise Journal.
If you are just beginning your franchise journey, take some time to review our extensive list of franchise opportunities to get your started on the path to entrepreneurial success.