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This month, Franchise Direct launched its brand new Australian franchise portal. Since 1998, Franchise Direct has established itself as the leader of franchise lead generation and their 21 years of expertise is set to benefit the Australian market.
Franchise Direct is the leading online resource for franchise opportunities and for anyone seeking information about the franchise industry. FranchiseDirect.com.auis the company's 15th franchise portal, meaning that Franchise Direct now has a presence on every continent! No other franchise portal offers this kind of global reach.
Why Australia?
Australia's economy is the world's 14th largest and is forecast for an average GDP growth of 2.7% over the next 5 years. Australia has proven itself to be economically resilient. It offers low risks for investors. It is a global economy with strong trade and investment links with the growing Asia-Pacific region.
The Australia Benchmark Report recently stated five key reasons for investing in Australia:
- Robust economy
- Dynamic industries
- Innovation and skills
- Global ties
- Strong foundations
Australia offers an excellent standard of living whether you're living or working there. 3 Australian cities – Sydney, Melbourne and Adelaide – are ranked in Business Insider's global top 10 for their quality of living. Australia's low unemployment rate, little pollution, high wages, excellent healthcare system and natural beauty are just some of the many reasons that it is a popular destination to emigrate to. In addition, Australia gets around 3,000 hours of sunshine a year – compared to just 1,493 in the UK.
Australians are laid-back, informal and open to new friendships and acquaintances, which makes establishing a business over there all the more attractive! From beaches to rainforests, there are many exciting places to explore after work. Enjoying a healthy work-life balance in Australia has never been easier or more fun!
There is no better place than Australia to launch a successful business – the country offers exciting possibilities for the franchise industry as a whole. Approximately 1,314 franchise brands are trading there and the Australian franchise market is worth an estimated $182bn (8% GDP). Employment in the Australian franchise industry is roughly 4% or $472,000. The Australian workforce are known for being highly educated with a multi-cultural and enterprising mindset. The Franchise Council of Australia represents franchisees, franchisors and service providers operating within the Australian franchise sector. The governing authority for the Australian franchise industry is the Australian Competition & Consumer Commission (ACCC).

Franchising in Australia
Industries that are particularly strong in Australia include energy, education, tourism and financial services. Australia is a major global producer in agricultural commodities and has also established itself as a leader in investment management – it has the 6th largest pool of funds under management in the world!
Franchising has become the chosen format for many Australian entrepreneurs to grow and develop their business. The Australian franchise industry developed in the early 1970's when prominent franchises such as KFC and Pizza Hut established a presence there. Since then, the franchise industry has grown rapidly – it is now a highly competitive and innovative business model. There are an increasing number of Australian franchises expanding worldwide.
Visitors to Franchise Direct Australia can search and connect with franchisors offering franchise opportunities in Australia. The site also provides a comprehensive overview of launching a franchise in Australia.
The average franchise investment in Australia is between $100,000 - $200,000. One of the key benefits of investing in a franchise is that support, advice and training are all available from the franchisor. Franchisors have the skills and experience to help franchisees grow their business successfully. There is no business degree or any type of qualification needed to become a franchisee. Many franchisees work from home or even on a part-time basis, which enables them to enjoy a healthy-work life balance.
Whether you are a franchisor looking to expand your business across Australia or an entrepreneur searching for the perfect franchise or business opportunity, Franchise Direct can help.
Browse the amazing range of Australian franchise opportunities here TODAY!