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Choosing the Best Franchise for You

Choosing the Best Franchise for You
FRANCHISE CONCEPT
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🕒 Estimated reading time: 4 min.

You're fed up with working for someone else and you've decided to be your own boss by investing in a franchise opportunity – congratulations! Choosing to open a franchise may be one of the most important decisions you ever make, and it should not be taken lightly. The choice is so substantial that some people make their living by offering guidance on opening franchises. Find out more about franchise consultants below.

To get you started on the journey to becoming a franchisee, we have rounded up some key questions below that you need to answer.

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What are you interested in?

One of the biggest appeals of opening your own business is doing something you love. There’s no point in changing your employment situation if it is not for the better, so be sure you love a franchise before buying it. If you have doubts and concerns, address them with the franchisor until you can enter the franchise agreement with confidence.

There are franchises for nearly every interest, from automobiles and event planning to coffee and pets. Take the time to search for one that really strikes your fancy.

What skills and experience do you have?

If you’re a great manager with years of experience leading teams, perhaps a more managerial franchise is right for you. Or, if you like to be in the thick of things, handling it all yourself, maybe a more hands-on franchise is right for you, where you are the only one doing the work. There is always the option to grow your business and bring in more employees, and you will be heavily involved in the initial stages, so think how directly involved you’d like to be in a few years.

Choosing the Best Franchise for You
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How much do you have to invest?

What do you own and what do you owe? It seems a simple question but before deciding on a franchise, make a list of both so it is clearly before you. Then consider the cost of each franchise, including the franchise fee, start-up costs, and working capital. It is possible to get a loan from a third-party or even directly from the franchise company in some cases, but weigh your options to see if that is something you want to do. Starting you own business can be tremendously rewarding, but it is also a lot of work and can be somewhat stressful – don’t add to that stress by reaching beyond your means.

Investing less money in a franchise does not mean it cannot be profitable or that it will have a lower return on investment. It may mean that you have to invest more time into the business at first to grow it to increased profitability, but there are a variety of low cost franchises available.

Where should you open your franchise?

The importance of location cannot be overstated. It is beneficial to be close to home so that you cut down on commute time and expenses. It is also vital to have a location that suits the individual needs of the business; does your business require steady footpath traffic? Or ample parking space? Do you need a large building to display models? Or would a smaller space help keep costs low? Does your city have the target population to support your proposed business?

Choosing the Best Franchise for You
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Which franchise is your favourite?

Once you’ve compiled your short list of franchises, compare and contrast them. One may have a better investment price; one may have higher projected return on investment; another may be a wonderful location. You don’t want to question a decision once you’ve made it, so don’t rush yourself. Take your time to make a pros and cons list, meet with a franchisor or two, and discuss your choices with trusted friends and family, or perhaps a business advisor.

What’s your business plan?

Your franchisor should assist you with your business plan, but it is your business and you want to ensure you are in control. A good business plan reviews and forecasts all aspects of the business. The franchisor can provide information on the history of the franchise, staffing requirements, and estimate financial costs, but be sure you also have data on your specific region, including competition in the area, sales and marketing requirements, and the estimated profits.

Remember, choosing your perfect franchise can be a marathon, not a sprint. Don’t rush yourself and don’t be afraid to ask for help and advice from those you trust. When the moment is right, you’ll know – best of luck on your journey to becoming a business owner!

Take a look at our exciting range of franchise opportunities right here.

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