This week, two notable care franchises announced their receipt of full membership of the bfa. Both Bluebird Care, as well as ERA Healthcare announced that they have received full bfa membership and accreditation.
So, what is the importance of franchise association membership and why should any franchise be bothered to apply, or why should any franchisee pay any attention to association accreditations.
It is important to point out that a franchise or business opportunity without any accreditation is not necessarily a hoax or a scam. However, investing in an opportunity with an accreditation such as the bfa can give franchisees with an extra level of security. Franchises have to conform to certain standards in order to gain accreditation and this will mean added services and support for franchisees. So while those researching franchise opportunities should most certainly not disregard those franchises who do not have an accreditation as the process can be quite lengthy and very expensive, which for new franchises in particular can be difficult to achieve; yet bfa membership can be helpful if for example, the franchisee has a grievance with their franchisor as the association can step in as an independent arbitrator.
Andrew Quail, Head of Standards and Compliance at the BFA said of Bluebird’s full membership: “The British Franchise Association is pleased to welcome Bluebird Care into full membership. Our quality standards for reaching this level are set high, deliberately, and to reach this demanding level a franchisor company has to demonstrate to us that they are worthy of this level of membership.”
Recently, I wrote about the lack of quality care available in the UK care industry and it is reassuring to know that care franchises are stepping up to the mark and providing quality care to people who need it most across the UK.