What is the importance of a franchise association membership and why should any franchise be bothered to apply, or why should any franchisee pay any attention to association accreditations?
It is important to point out that a franchise or business opportunity without any accreditation is not necessarily a hoax or a scam. However, investing in an opportunity with an accreditation such as the bfa can give franchisees with an extra level of security. Franchises have to conform to certain standards in order to gain accreditation and this will mean added services and support for franchisees.
The British Franchise Association has been operating since 1977 and have been instrumental in maintaining high quality standards for UK franchising. Along with setting the standard, the group has extensive resources and support available to its members.
Need more information about franchising, PR, marketing and recruitment or workplace matters? The bfa has an expert advice zone which is invaluable to anyone company new to franchising. Experts are available on-hand to offer guidance to new franchisors whenever issues arise such as legal matters or global expansion.
As a bfa member, you will have access to resources like bfa Representation, educational workshops and seminars, coach and mentor services, PR opportunities, web directories and award programmes and much more.
Andrew Quail, Head of Standards and Compliance at the BFA said of becoming a member: "Our quality standards for reaching this level are set high, deliberately, and to reach this demanding level a franchisor company has to demonstrate to us that they are worthy of this level of membership.”