Most industries are busier and quieter at different times of the year, depending on the nature of their trade. But what of the franchise year, which includes both summery and Christmassy businesses? Which is the wisest month to tap in and invest? Here our timeline looks through the trends of franchisee recruitment during the year, pointing out important recruiting events that occur along the way and are worth noting. Further details of all of these expos, conferences and shows can be seen in our regularly updated events calendar.
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As it turns out, there is no one time in the year better than any other to become a franchisee. The most important move for a person hoping to invest is to scrutinise each potential franchise thoroughly, in order to make a diligent decision. Prof. Seamen warns that this in itself will take up a good amount of time. “A potential franchise owner needs to take three to four months to check out a brand before investing in it,” he says. “They need to make the most of search opportunities.” Check out our guide on how to select the right franchisee.