Earn £100,000+ a year without getting your hands dirty
Poppies has been at the forefront of the UK’s quality domestic cleaning industry for over 40 years… but you won’t find anything old-fashioned about the Poppies business model.
Poppies' technology, systems and processes make this a business that’s simple to operate and control. The Poppies bespoke business management system minimises your admin and lets you focus on what’s important: stellar service and stellar growth.
By running a successful home based cleaning business you will be minimising overheads, and only move to an office when your cash flow allows – meaning no further investment is required.
Poppies is Britain’s oldest-established domestic cleaning franchise and has been setting the standards others follow since 1980. Our most successful franchisee, Chris Wootton, now owns and operates the franchise network as the Poppies MD. The result is a culture of rare and genuine passion to help people like you with the oomph and the ambition to build your own financial freedom and security, just as he did.
The Poppies Cleaning Service Franchise Opportunity
The primary role of the franchisee is to build and maintain great relationships with both clients and staff. The ability to get on with people and enjoy providing help to other people’s lives is one of the cores Poppies are looking for in their franchisees. The skills around cleaning they can teach; but the understanding of how to create happy clients is something that is invaluable.
As a Poppies Franchisee,you will employ cleaners your customers can rely on to be honest, efficient and discreet. Poppies will share with you their extensive inside knowledge about recruitment in the industry, which has been built up over many decades. From cleaners to managers and administrative staff, rest assured they will guide you through the very best practices to recruit and retain a dream team who will ensure your franchise flourishes.
Note: the above figures are based on 2019 financials for the top 20% of franchisees who have their own management team.
What you’ll need to be a Poppies franchisee
Buying a franchise is a low-risk way of sharing in the success of a high-profile business, backed all the way by the people who know it best and made it all possible.
We’ll let you into our trade secrets, support you with marketing and operations, and mentor you to become a confident Poppies franchisee.
You don’t need to have owned a business before.
1. A great communicator 2. Business-minded 3. Methodical and motivated 4. Proud and personable 5. Willing to reinvest to grow your business
A business journey, taken together
You can have your own Poppies domestic cleaning business either by setting one up in a new territory or by buying one that’s already established. Either way, Chris and his team will mentor and guide you on following the proven business model.
Poppies prides itself on the personal touch – something our customers have appreciated for decades. As a franchise owner, you’ll employ cleaners your customers can rely on to be honest, efficient and discreet. They won’t raise an eyebrow if the house they’ve cleaned is in uproar the next time they visit, and they’ll even park your liveried van around the corner if the customer wants to claim the credit for all their hard work! Like you, they’ll make it their business to keep clients happy.
What you’ll need to be a Poppies Franchisee
Buying a Poppies franchise is a low-risk way of sharing in the success of an established brand, backed all the way by the people who know it best and made it all possible.
Poppies will let you into their trade secrets, support you with marketing and operations, and mentor you to become a confident Poppies Franchisee.
You don’t need to have owned a business before, but you do need to be:
A great communicator
Driven and determined
Methodical and motivated
Proud and personable
If you’d like to know more about the Poppies Cleaning Service Franchise and…
… are a real people-person
… enjoy providing excellent customer service
… want to build and lead your own team
Find out more
If you’d like to know more about the Poppies franchise and…
… are a real people-person
… enjoy providing excellent customer service
… want to build something of your own, surrounded by experienced people
Poppies, the UK’s first domestic cleaning franchise, is gearing up for its 45th birthday with a year full of achievements, innovative developments, and exciting plans
Soniya Fernandes, Poppies Franchisee – Poppies of Hounslow , has been named a finalist in the prestigious NatWest Encouraging Women into Franchising (EWiF) Awards 2024.
Poppies, the UK's domestic cleaning franchise, is excited to announce its participation in the Clean and Tidy Home Show on the 19th and 20th of October 2024 at the Excel in London.
The term ‘management franchisee’ is used a lot in the franchise industry, but what does it really look like in practice? As a management franchisee, how does your work differ from that of an owner-operator?
Poppies is thrilled to announce its fifth consecutive inclusion in the esteemed Elite Franchise Top 100 (EF100), securing the 63rd spot in the 2024 rankings.
In the ever-changing business landscape, longevity and consistency speak volumes about a brand's credibility. Poppies, a leading name in the UK's cleaning franchise sector, has been the epitome of such enduring success since its launch over 40 years ago.
With the demand for exceptional professional cleaning services continuing to grow as 3.2 million professional cleaners now operate within the residential cleaning sector alone1, domestic cleaning franchise, Poppies, is continuing to celebrate a year of growth and expansion across its network.
Having already welcomed new franchisee, Kuldeep Mahi, to its growing network in Q1 this year, leading domestic cleaning franchise, Poppies, is wasting no time in boosting its efforts to support franchisees through additional marketing and training opportunities.
The demand for professional cleaners is growing exponentially, with 3.2 million professional cleaners now operating within the residential cleaning sector alone*.
Poppies celebrates a year of growth and financial success
November 29, 2022
Since the pandemic, Poppies’ cleaning services, to many, have become the ‘fourth emergency service’, and as such, the franchise is experiencing all-time highs in enquiries. With some branches having a waiting list for customers to start their Poppies service, franchisees have been able to significantly step-up their operations.
One such franchisee to have demonstrated the proof of concept in the Poppies franchise is Emma Ryan, franchisee of Poppies Stockport. In the last 12 months alone, Emma’s business has seen a staggering 64% growth across business operations. Meanwhile, in the six periods leading up to the pandemic compared to the last six periods, Poppies Stockport has increased its turnover by 63%.
“It’s fantastic to be a part of a franchise that’s solely driven by helping franchisees build a successful and in-demand service to our communities,” explained Emma. “My franchise is now serving over 120 clients, which equates to over 1,000 cleaning hours and a turnover of £22,000 every 20 days! My sights are firmly set on further growth and exceeding 1,200 cleaning hours, which my team and I should smash by the new year. I feel the franchise has never been in a stronger position.
“It delights me to have seen the best annual growth across the whole network, especially as I only work part time hours, but none of that could’ve been achieved without the dedication of my team. Not only that, but as franchisees, we can see a real clear direction for the future of the franchise with a brilliant new CRM system – our jobs are only going to be made easier to be even more successful!”.
Since its inception over 40 years ago, Poppies has been setting the standards within the cleaning industry. Through seeking more high-quality cleaners to join the network, innovation and career progression remain top priorities for employees looking to leave their mark on an industry that is primed to continue to boom in 2023 and beyond. This approach has enabled most Poppies outlets to recently see growth of at least 25%, helping give the network an unmatched work-life balance as management franchisees.
Reaping the rewards of a healthy work-life balance as a result of strong financial growth is Nigel Bayliss, franchisee of Poppies Sheffield. Poppies Sheffield has celebrated being the highest performing franchise over the six periods either side of the pandemic, with a staggering 74% growth on revenue. In the last year alone, the franchise has increased its overall pre-covid figures by 160%.
“It’s great to know that the pandemic and subsequent economic issues haven’t hurt us as franchisees,” said Nigel. “We’ve spent so much time learning how we can level up our operations and the efforts don’t stop. This year alone, we’ve seen a 29% increase in cleaning hours and a 30% increase in income. We have six new members of staff and ensured internal promotions have been fundamental to our operations. Our achievements have been very visible and we’ve levelled up our internal structure massively.
“With the help of the franchisor, we’re now able to practice what we preach to ensure we become as successful as possible! Thanks to the success my team has contributed so heavily to, I’ve even been able to take semi-retirement to enjoy my downtime without impacting negatively on the operations of the business.”
Poppies’ national network of 23 franchisees have built their own local business and have created over 500 jobs, delivering high-quality cleaning to over 6,000 homes on a weekly, fortnightly or monthly basis in line with clients’ individual needs. As franchisees step up their operations and become successful, well-established service providers, many seize opportunity to step away from the ‘hands-on’ approach and benefit from the healthy work-life balance that so many seek in the franchise industry.
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