The Betterclean Services franchise opportunity is suited to people looking to build a profitable management business in their local area.
Betterclean Services is a long-established commercial cleaning company with a proven management franchise model.
For more than three decades, we have delivered professional cleaning services to businesses across the UK in a wide variety of sectors. In that time we have developed a franchise system that allows ambitious people to build substantial, multi-contract businesses in their own large exclusive territory.
As a Betterclean Services franchise owner, you will be building a management-based business: you’ll lead a team, build relationships with local businesses, and focus on growth – all while Head Office provides the expert training, tools, and ongoing support to help you succeed.
A proven management franchise in a growing, resilient market
Commercial cleaning is a recession-resilient, repeat revenue sector. Most clients need year-round cleaning regardless of economic factors – which means long-term, recurring income for your business.
Typical clients include:
Offices and professional services firms
Schools and educational premises
Healthcare settings
Industrial sites and warehouses
Retail, leisure and hospitality venues
As a Betterclean Services franchise owner, your role is to win and retain these contracts in your exclusive territory. With centralised marketing and systems support behind you, you’ll focus on building long-term relationships and a strong, recurring revenue base.
You don’t need experience in the cleaning industry as full training is provided. What matters is your drive to grow a business and your confidence in dealing with people.
Why Choose Betterclean Services?
Zero Management Service Fee for 12 months
To give you the best possible start, new franchise owners pay no Management Service Fee in their first year.
This reduces your overheads during the critical first year in business, allowing you to reinvest more into winning and servicing new contracts.
Supercharged Marketing Support
Once your sales reach £5,000 per month, Betterclean Services will supercharge your marketing activity for the next six months using a proven suite of lead generation tools.
This is designed to help you accelerate towards an annualised turnover of around £150,000.
Large Exclusive Franchise Territory
Every franchise owner operates in a substantial exclusive territory; you don’t compete with other Betterclean Services branches for the same clients, and every enquiry in your area is yours.
Over time, your well-established business in a protected area will grow to become a highly valuable, sellable asset.
Platinum-Level Support
We are recognised for the quality and depth of support we provide franchise owners. From day one you benefit from:
Direct mentoring from highly experienced franchise professionals
A dedicated Franchise Support Manager
Regular check-ins, business reviews and marketing roadmap meetings
Fast, responsive help whenever you need it
Prompt, knowledgeable support to keep you moving forward
You are responsible for driving your business forward – but you’ll never be left to figure it out alone.
30+ Years of Experience
With over three decades in the cleaning industry and many years of franchising experience, we offer the reassurance of a renowned commercial cleaning brand, tried-and-tested systems, and a strong reputation with clients.
This gives you a distinct advantage over competitors when bidding to win contracts.
Training, Systems, and Marketing Support
Your journey starts with a comprehensive training programme covering:
The Betterclean Services business model and brand values
Sales, marketing and business development
Pricing, quoting and contract management
Operations, staffing and recruitment
Bespoke CRM that makes it easier to manage staff, clients and schedules as you grow
Once you’re up and running, the elite level of support continues:
Structured guidance throughout your first year and beyond
Regular check-ins including planning and performance reviews
Ongoing advice on sales, operations and recruitment
Bespoke app to keep you fully connected in the franchise network
Who We’re Looking For
Betterclean Services is ideal for people who want to build and lead a business, not work as a cleaner themselves.
The ideal franchise owner is:
A strong people person who enjoys meeting and talking to others
Comfortable having sales conversations (with full training and support)
Motivated to grow their own business and take ownership of results
Organised, commercially minded and quick to learn new systems
You will be the one driving local business development in your territory, using Betterclean Services’ systems, marketing support and brand reputation to help you win and retain profitable contracts.
Investment and Earning Potential
The franchise fee is £25,000 +VAT, which includes your training, initial support, access to systems and your exclusive territory.
With strong commitment, effective use of the marketing and support on offer, and a focus on building long-term client relationships, you can develop a significant management business with recurring income and the potential to scale further by growing your team.
Full financial details, including running costs and earning projections, are discussed confidentially during your discovery process.
Take the First Step Today
Want to build a scalable management business in a high-demand sector, backed by a brand with over 30 years of experience and some of the strongest support in the industry?
Then we’d love to speak with you.
Enquire today to:
Request the full Betterclean Services franchise prospectus
Arrange an initial discovery call
Find out whether your preferred territory is available
The Betterclean Services Network has welcomed a new Franchisee!
October 18, 2024
Mubashar has officially acquired the Betterclean Services Coventry resale, marking an exciting new chapter for the business.
Mubashar's New Venture: A Betterclean Services Franchise
Mubashar, an entrepreneur with experience in various industries, has recently taken over the Betterclean Services Coventry franchise.
Mubashar, a resident of Coventry, has a rich entrepreneurial background, having previously operated a taxi firm, off-licence, and fast-food takeaway. His desire to explore a new sector and the appeal of a ready-made, successful business model led him to seek a franchise opportunity.
After a year of searching, Mubashar discovered the Betterclean Services Coventry franchise and immediately recognised its potential. Mubashar was eager to begin his training and is looking forward to growing the business.
Mubashar encourages others considering a Betterclean Services franchise to take the leap. He believes that the franchise model provides a solid foundation for success and offers numerous benefits.
Mubashar's entrepreneurial spirit and enthusiasm for the Betterclean Services franchise make him well positioned for success.
We’re delighted to welcome Ben, our newest franchisee, who completed his training last week and is now officially operating Betterclean Services Wokingham.
When you meet Navin, Betterclean Services’ newest franchisee in Chelmsford, you quickly understand why he’s built for success, he’s driven, realistic, committed to growth and ready to make a difference in his local community.
Dornford and Jane Roberts recently sold their successful Betterclean Services franchise in Plymouth, Cornwall, and Torbay. Their story is a testament to hard work, dedication, and the power of a supportive franchise network.
Sahadeo and Moonie, the former owners of Betterclean Services Coventry, have recently sold their franchise. Their journey as franchise owners is a testament to hard work, dedication, and the value of a strong franchise model.
Having looked at other cleaning franchises, I chose Betterclean, as their business model and structure offered me the most flexibility in terms of scale. This allows me to determine the pace at which I develop my business, how fast and how large I want my business to grow. The support in getting startup clients also allows me to have a jumpstart while simultaneously developing and building my clientele.
Existing franchisees shared good experiences, this boosted my confidence to invest in Betterclean.
Sahadeo – Betterclean Services Coventry
After researching a number of big name franchises in various sectors, I stumbled upon Betterclean Services in my search. I was looking for something that was scalable and also flexible in the operational structure. One of the appealing aspects was that the franchise was a proven model that could be delivered anywhere in the UK. I wanted the expertise to get off to a flying start and Betterclean Services fit the bill.
Soel, Betterclean Services Swindon
I became a Betterclean franchisee in November 2016, when I bought the Exeter and Taunton territory as a going concern. Over the past 2 years, I have doubled the revenue and far exceeded the growth and income targets I had set myself. Betterclean provides franchisees with robust operating systems and procedures, that have allowed me to focus my energies on building a staff team that I am proud of, on developing strong client relationships, and on delivering a service that differentiates Betterclean from other cleaning providers. The support I have received from Head Office has been invaluable, in terms of advice on operational delivery, HR matters and business development, all of which have facilitated steady business growth. That, combined with a friendly network of fellow franchisees, has meant that I have never felt alone when encountering challenges along the way. Being able to work from home has given me personal flexibility, and kept my operating costs low while the business grows. In addition, the online management system, BLISS, enables me to run my business on-the-go, and means that I have a healthy work-life balance, unlike previous businesses I have run. The low management service fee has been critical in contributing to a sustainable profit margin in a very competitive industry. Finally, I would say that the Betterclean model provides a strong operational framework on which franchisees can build their business in line with their own strengths, interests and personal goals.
Caroline Spiller, Owner/Director of Betterclean Services Exeter & Taunton
I strongly believe we made the right decision, choosing the Betterclean services franchise to start our commercial cleaning business. In hindsight I would have created more scenarios when structuring the business plan, as the margins have been tighter than I expected. Make sure you do your due diligence thoroughly and seek independent advice. On comparing the market, Betterclean Services was the best option for us.
John Goodyear, Franchisee (Betterclean Services York)
When my husband and I met Dan and Mike we felt really comfortable with them, and not only liked them but felt their business model made total sense. II was looking for an opportunity in
a different business sector and realised franchising was a quick wato start, effectively buying the sector expertise of the franchise owner.
Ever dreamt of becoming your own boss? Meet Paul, just six months into his journey as a Betterclean Services franchisee. Watch his video and discover the ins and outs of starting a successful cleaning business with Betterclean Service’s support. You might be surprised at how quickly your own dream could become reality.
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Added to the list
Ever dreamt of becoming your own boss? Meet Paul, just six months into his journey as a Betterclean Services franchisee. Watch his video and discover the ins and outs of starting a successful cleaning business with Betterclean Service’s support. You might be surprised at how quickly your own dream could become reality.
Find out more about Dornford and Jane Roberts in their 2022 case study. They bought their first resale in 2017 and now cover Plymouth, Cornwall and Torbay.
Request FREE Info
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Added to the list
Find out more about Dornford and Jane Roberts in their 2022 case study. They bought their first resale in 2017 and now cover Plymouth, Cornwall and Torbay.
Cardiff & Newport - Case Study - Betterclean Services Franchising 2025
Thinking of starting your own business or investing in a franchise?
Hear firsthand from Libby, owner of Betterclean Services Cardiff & Newport, as she shares her inspiring journey from starting out to building a thriving commercial cleaning business.
Request FREE Info
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Added to the list
Thinking of starting your own business or investing in a franchise?
Hear firsthand from Libby, owner of Betterclean Services Cardiff & Newport, as she shares her inspiring journey from starting out to building a thriving commercial cleaning business.
Would you like to become a New Betterclean Services Franchise Owner but benefit from an Existing Turnover?
Existing Turnover of circa £20,000 per annum
Includes 1 Large Exclusive Territory
Support Network to help you run and build your business
One of the Lowest MSF in the Industry 5.75%
Good flow of organic enquiries
Strong pipeline
All the benefits and package of a New Franchise offering
Betterclean Services Farnworth operates in a flourishing part of the country with excellent scope for major expansion. The business turnover is approximately £20,000 per annum, which has been achieved despite almost no local marketing, with healthy profit margins established.
The new owner has the potential to build this business to £750,000* turnover – we know, because we’ve done it ourselves. Increasing local brand presence will deliver big returns for the new owner.
* Figures based on historical trading performance and related experience in the Head Office operation. They should NOT be read as a guarantee that you will achieve the same results. The success of a Franchise Owner will very much depend on his/her personal efforts, the local market, and general economic conditions. Earnings will depend on sales levels.
Operational Structure
The territory is exclusive (no other Betterclean Services franchisee can operate there) and covers Farnworth and the surrounding areas including Walkden, Swinton, Atherton, Westhoughton, Radcliffe and Prestwich. The client base is a mixture of professional firms, local offices, restaurants, doctors and dental surgeries.
There are employees in place, the current management team will ensure a seamless transition to the new owner.
The business comes with substantial support from Betterclean Services head office, with training for the new owner and new staff available on everything from HR to technology systems. There will be a handover period from the existing owner, along with head office support and training allowing the new owner to hit the ground running. An ongoing, comprehensive support structure covers all aspects of running, and growing, the business.
You’ll also be part of a network of like-minded business owners, who regularly share best practice, leads and experience with each other to drive their franchise forwards.
Status
Active
Betterclean Services Bury
Location
Bury
Investment
£30,000+VAT (includes franchise fee)
Turnover
£25,000 per annum
Profile
Would you like to become a New Betterclean Services Franchise Owner but benefit from an Existing Turnover?
Existing Turnover of circa £25,000 per annum
Includes 1 Large Exclusive Territory
Support Network to help you run and build your business
One of the Lowest MSF in the Industry 5.75%
Good flow of organic enquiries
Strong pipeline
All the benefits and package of a New Franchise offering
Betterclean Services Farnworth operates in a flourishing part of the country with excellent scope for major expansion. The business turnover is approximately £25,000 per annum, which has been achieved despite almost no local marketing, with healthy profit margins established.
The new owner has the potential to build this business to £750,000* turnover – we know, because we’ve done it ourselves. Increasing local brand presence will deliver big returns for the new owner.
* Figures based on historical trading performance and related experience in the Head Office operation. They should NOT be read as a guarantee that you will achieve the same results. The success of a Franchise Owner will very much depend on his/her personal efforts, the local market, and general economic conditions. Earnings will depend on sales levels.
Operational Structure
The territory is exclusive (no other Betterclean Services franchisee can operate there) and covers Bury and the surrounding areas including Heywood, Rochdale and Royton. The client base is a mixture of professional firms, local offices, restaurants, doctors and dental surgeries.
There are employees in place, the current management team will ensure a seamless transition to the new owner.
The business comes with substantial support from Betterclean Services head office, with training for the new owner and new staff available on everything from HR to technology systems. There will be a handover period from the existing owner, along with head office support and training allowing the new owner to hit the ground running. An ongoing, comprehensive support structure covers all aspects of running, and growing, the business.
You’ll also be part of a network of like-minded business owners, who regularly share best practice, leads and experience with each other to drive their franchise forwards.
Status
Active
Betterclean Services Dudley
Location
Dudley
Investment
£43,000
Staff
9
Turnover
circa £94,000 per annum
Profile
An outstanding opportunity to take over a thriving business with a stable client base and strong local reputation and expand substantially.
Would you like to become a New Betterclean Services Franchise Owner but benefit from an Existing Turnover?
Existing Turnover of circa £94,000 per annum
Includes 1 Large Exclusive Territory
Support Network to help you run and build your business
One of the Lowest MSF in the Industry 5.75%
Good flow of organic enquiries
Strong pipeline
Betterclean Services Dudley operates in a flourishing part of the country with excellent scope for major expansion. The business turnover is approximately £94,000 per annum, with healthy profit margins established.
The new owner has the potential to build this business to £750,000+* turnover – we know, because we’ve done it ourselves. Increasing local brand presence will deliver big returns for the new owner.
* Figures based on historical trading performance and related experience in the Head Office operation. They should NOT be read as a guarantee that you will achieve the same results. The success of a Franchise Owner will very much depend on their personal efforts, the local market, and general economic conditions. Earnings will depend on sales levels.
Operational Structure
The territory is exclusive (no other Betterclean Services franchisee can operate there) and covers Dudley and the surrounding areas including Halesowen, Oldbury, West Bromwich, Stourbridge and Rubery. The client base is a mixture of professional firms, local offices, doctors and dental surgeries.
There are currently 9 employees in place. The current management team will ensure a seamless transition to the new owner.
The business comes with substantial support from Betterclean Services head office, with training for the new owner and new staff available on everything from HR to technology systems. There will be a handover period from the existing owner, along with head office support and training allowing the new owner to hit the ground running. An ongoing, comprehensive support structure covers all aspects of running, and growing, the business.
You’ll also be part of a network of like-minded business owners, who regularly share best practice, leads and experience with each other to drive their franchise forwards.
Status
Active
Available Locations:
Throughout the UK.
Business Type:
Franchise
Minimum Investment:
£25,000+VAT
Financing Assistance
3rd Party
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Testimonials
Nader Srouji, Betterclean Services, Milton Keynes
Dealing with Dan and Mike has been a pleasure, I find them both open minded and business oriented and are equally as eager to grow the Betterclean brand and business in the region.
Sahadeo – Betterclean Services Coventry
Having looked at other cleaning franchises, I chose Betterclean, as their business model and structure offered me the most flexibility in terms of scale. This allows me to determine the pace at which I develop my business, how fast and how large I want my business to grow. The support in getting startup clients also allows me to have a jumpstart while simultaneously developing and building my clientele.
Existing franchisees shared good experiences, this boosted my confidence to invest in Betterclean.
Soel, Betterclean Services Swindon
After researching a number of big name franchises in various sectors, I stumbled upon Betterclean Services in my search. I was looking for something that was scalable and also flexible in the operational structure. One of the appealing aspects was that the franchise was a proven model that could be delivered anywhere in the UK. I wanted the expertise to get off to a flying start and Betterclean Services fit the bill.
Caroline Spiller, Owner/Director of Betterclean Services Exeter & Taunton
I became a Betterclean franchisee in November 2016, when I bought the Exeter and Taunton territory as a going concern. Over the past 2 years, I have doubled the revenue and far exceeded the growth and income targets I had set myself. Betterclean provides franchisees with robust operating systems and procedures, that have allowed me to focus my energies on building a staff team that I am proud of, on developing strong client relationships, and on delivering a service that differentiates Betterclean from other cleaning providers. The support I have received from Head Office has been invaluable, in terms of advice on operational delivery, HR matters and business development, all of which have facilitated steady business growth. That, combined with a friendly network of fellow franchisees, has meant that I have never felt alone when encountering challenges along the way. Being able to work from home has given me personal flexibility, and kept my operating costs low while the business grows. In addition, the online management system, BLISS, enables me to run my business on-the-go, and means that I have a healthy work-life balance, unlike previous businesses I have run. The low management service fee has been critical in contributing to a sustainable profit margin in a very competitive industry. Finally, I would say that the Betterclean model provides a strong operational framework on which franchisees can build their business in line with their own strengths, interests and personal goals.
John Goodyear, Franchisee (Betterclean Services York)
I strongly believe we made the right decision, choosing the Betterclean services franchise to start our commercial cleaning business. In hindsight I would have created more scenarios when structuring the business plan, as the margins have been tighter than I expected. Make sure you do your due diligence thoroughly and seek independent advice. On comparing the market, Betterclean Services was the best option for us.
When my husband and I met Dan and Mike we felt really comfortable with them, and not only liked them but felt their business model made total sense. II was looking for an opportunity in
a different business sector and realised franchising was a quick wato start, effectively buying the sector expertise of the franchise owner.
Simon Luget, Franchisee (Betterclean Services Maidstone)
When I looked at the Betterclean franchise I saw a professional business model with a solution you can provide to clients delivering a strong 1st class service," says Simon. "When I met Dan and Mike I believed in their vision and achievements, and I trusted them. I wanted to build a business that is sustainable and profitable in the long term- and that's what I saw with Betterclean. Now I'm putting in the hard work to achieve that.
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