Own a rewarding and profitable management franchise within the rapidly growing social care sector. With a SureCare franchise, you will be joining a leading provider of homecare with a proven track record.
When you own a SureCare franchise, you are in business for yourself, but never by yourself. The quality of care we deliver to our customers is matched only by the quality of support and guidance we provide to all of our franchise owners.
Established in 1994, SureCare has grown to become one the UK's most trusted and leading care service providers. We provide a range of outstanding support to families, with services including personal care, companionship and home support to elderly individuals, as well as to adults and children living with disabilities. We provide an invaluable service which allows people to remain at home in their family surroundings, enjoying a comfortable and enhanced quality of life, as opposed to moving into a specialist care setting or retirement home.

What really makes SureCare unique is the huge variety of services we make available to families, including; companionship care, home help for adults and children, personal care, domestic babysitting services, as well as the ability to deliver more specialised care services such as children’s mobile crèche provision for domestic and commercial clients, respite care, hospice care and end of life care to name just a few.
The Market
Our society is witnessing a period of demographic change as our ageing population is increasingly rapidly. Care services in the home are growing in demand, so much that the current UK home care market value stands at a staggering £6bn, with two thirds of this being spent on care for the over 65s.
At SureCare, we offer a wise investment into a growing market. We offer our franchisees the opportunity to create their own successful businesses in one of the fastest growing sectors in the UK, offering both financial rewards and the knowledge that you are providing an invaluable service to your local community.
One of the most compelling reasons to invest in a SureCare franchise is the multiple revenue streams that our franchisees can benefit from, due to the comprehensive package of care and support services offered by the company. From personal care to help with household chores, SureCare operators can deliver a wide range of services to meet the needs of any individual.
Who We Look For
You don't necessarily need to have any previous care experience to run a profitable SureCare franchise. As a management franchise, the ideal candidates will be:
- Hard working
- Have excellent people skills
- And possess the skills and capabilities to manage and lead others.
Many of SureCare’s franchisees over the years have come from different backgrounds and careers, but all of them share the same passions and objectives – to build a successful business and to provide a meaningful service that helps to enrich the lives of clients under their care.
Training and Support
We need our franchisees to have the knowledge and confidence to be able to deliver excellent customer service from day one.
That’s why all of our franchisees must complete our week-long intensive induction course as part of the overall onboarding process, prior to commencement of trading. During the induction, you’ll meet with key figures in our National Operations team at our Head Office in Chester, Cheshire.
In addition to the initial induction, we offer ongoing training, mentoring, and fantastic levels of support in key areas of:
- Business development
- Finances
- Operations
- Recruitment
- Marketing
You will be also able to take advantage of the SureCare central marketing support – including branded marketing literature, merchandise, website and online resources, PR, business stationery and more – from the beginning, which are often beyond the reach of a typical start-up business.
Investment
There is an initial investment required to start a sustainable SureCare franchise. The amount will vary to some degree, depending on the size and location of your chosen franchise territory area, as well as the ownership of the office premises you operate from.
Our franchise fee is £39,500 (ex. VAT). However, the total investment amount required typically ranges between £100,000 - £130,000. This amount includes the franchise fee, as well as the working capital you’ll need to keep your business running in the early months.
Our Franchise Recruitment Manager will discuss funding with you in more detail, and once we have jointly established the true capital requirement, we can then discuss how this capital is raised and deployed.
Whatever that amount may be, you will be expected to contribute 30% of that amount as direct cash from your own resources. Over the years, SureCare has established strong relationships with several High Street banks, who can support you with a business loan for the remainder of the total investment amount.
The Numbers
Our franchise offices are extremely successful and have enjoyed sustained growth. A number of franchise owners have reported turnover levels in excess of 1,000,000 per annum.
We aim for new franchisees to break even within 12 months of operation, although this can vary based on different factors like a franchise’s individual performance and following our guidance closely. We would expect an established office to achieve net profits (before franchise owner earnings and franchise costs) of 15-20%.
Find out More
If you feel that SureCare’s franchising opportunity could be right for you, please contact us now for more information. A member of our friendly team will be pleased to discuss our franchising opportunity with you in more depth.
How SureCare Franchising Can Support You
Starting a new business from scratch can be a daunting process, but franchising allows you to rely on additional support whenever you need it. By joining SureCare, budding business owners can delve into our industry knowledge and expertise to operate a successful business in home care.
Many people dream of being their own boss and working flexibly, especially in the wake of the pandemic shifting our working habits. It can be scary to start up a new business during a period of economic uncertainty, but in reality, that won’t be a worry when you join the home care sector.
Receiving essential care and support services in the comfort of one’s own home has grown in popularity over the last decade or so. This comes down to a combination of our ageing population needing assistance in later life, increasing hospital discharges looking for aftercare following treatments and those who require a helping hand around the home for various reasons.
In spite of any future recession or even a future health crisis, people’s health and wellbeing will always need looking after. That’s what makes home care one of the most stable and lucrative industries to operate in and grow a successful business. Whether you have previous experience in a care setting or not, SureCare offers franchising opportunities to provide the support and expertise that will get you up and running with your own home care business.
Initial Stages
At SureCare, we’ve been helping new franchisees for almost 30 years to set up and operate their very own business in home care provisions. Over the years, we’ve fine-tuned our franchising model to enhance your franchising experience with us. From initial discovery sessions to launching your business and beyond, our franchising support team will guide you every step of the way.
Following a comprehensive training and induction process, you’ll be assigned a business development manager. They will work with you on establishing a business plan, locating suitable premises for your office and laying the foundations that will allow you to develop and grow your business. But you won’t just have access to one person the whole time you’re with us…
Ongoing Support
Our franchising support team will regularly be on hand to assist you in key areas of business operation. This means help with marketing strategies, negotiating care contracts and meeting compliance and regulatory obligations. As a franchisee, you’re never alone in business. You’ll oversee a CQC registered care manager and a team of care workers, whilst receiving support from SureCare’s Head Office and even other franchisees across our nationwide network.
With decades’ worth of experience amongst our franchising support team, you’re always in safe hands whenever you may have a question or need some guidance going forward. In addition to this, refresher training is available to you and your employees at any time, helping you keep up-to-date with industry news, knowledge and best practices.
Recruitment & Marketing
Whilst home care services are regularly in high demand, finding the right staff to carry out the necessary work can be tricky. As SureCare specialises in recruitment for the care industry, we can help our franchisees to find the right candidates suitable for delivering care to people of all ages and abilities, for as little or as much dedicated support as needed.
Finally, by franchising with SureCare, you benefit from being associated with a name that stands for reputable and quality services nationwide. This will in turn help you to attract the attention of people looking for respected care in the local area. Other readily available marketing resources include service brochures, posters, business stationery and even your virtual presence through your own company website and social media presence.
From the moment you decide to franchise with SureCare, we’re dedicated to ensuring that you and your care team are equipped with the knowledge and the materials to hit the ground running. With regular support, advice and training available, you’ll have greater opportunities to make your new business a resounding success.
To find out more about how franchising with SureCare is a great way to set up and manage your own business in home care, you can get in touch with one of our team today.
We chose a franchise because it gives support on time-consuming issues such as policy, procedures and legislation, so it left us free to provide care. When we started out eight years ago, we were the sole carers, as well as looking after the marketing the business. Today we have 60 staff providing care for more than 100 children and older people.
I started off as a carer and then worked as a manager in the office of a care franchise, so I chose a franchise when I decided to start my own business. Care is heavily regulated and when I started the regulations were in flux, so I wanted the support of a franchisor. I’ve now got about 100 service users and have built up a team of 40 staff. I need much less franchisor support now, but it’s always there if needed and I talk regularly with other franchisees. We swap tips, advice and ideas so the franchise comes with a useful network.


Franchising with SureCare

