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Poppies Cleaning Service

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Personal touch, professional standards

Earn £100,000+ a year without getting your hands dirty

Poppies has been at the forefront of the UK’s quality domestic cleaning industry for over 40 years… but you won’t find anything old-fashioned about the Poppies business model.

Poppies' technology, systems and processes make this a business that’s simple to operate and control. The Poppies bespoke business management system minimises your admin and lets you focus on what’s important: stellar service and stellar growth.

By running a successful home based cleaning business you will be minimising overheads, and only move to an office when your cash flow allows – meaning no further investment is required.

Poppies is Britain’s oldest-established domestic cleaning franchise and has been setting the standards others follow since 1980. Our most successful franchisee, Chris Wootton, now owns and operates the franchise network as the Poppies MD. The result is a culture of rare and genuine passion to help people like you with the oomph and the ambition to build your own financial freedom and security, just as he did.

The Poppies Cleaning Service Franchise Opportunity


The primary role of the franchisee is to build and maintain great relationships with both clients and staff. The ability to get on with people and enjoy providing help to other people’s lives is one of the cores Poppies are looking for in their franchisees. The skills around cleaning they can teach; but the understanding of how to create happy clients is something that is invaluable.

As a Poppies Franchisee, you will employ cleaners your customers can rely on to be honest, efficient and discreet. Poppies will share with you their extensive inside knowledge about recruitment in the industry, which has been built up over many decades. From cleaners to managers and administrative staff, rest assured they will guide you through the very best practices to recruit and retain a dream team who will ensure your franchise flourishes.

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Note: the above figures are based on 2019 financials for the top 20% of franchisees who have their own management team.

What you’ll need to be a Poppies franchisee


Buying a franchise is a low-risk way of sharing in the success of a high-profile business, backed all the way by the people who know it best and made it all possible.

We’ll let you into our trade secrets, support you with marketing and operations, and mentor you to become a confident Poppies franchisee.

You don’t need to have owned a business before.

1. A great communicator
2. Business-minded
3. Methodical and motivated
4. Proud and personable
5. Willing to reinvest to grow your business

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A business journey, taken together


You can have your own Poppies domestic cleaning business either by setting one up in a new territory or by buying one that’s already established. Either way, Chris and his team will mentor and guide you on following the proven business model.


Poppies prides itself on the personal touch – something our customers have appreciated for decades. As a franchise owner, you’ll employ cleaners your customers can rely on to be honest, efficient and discreet. They won’t raise an eyebrow if the house they’ve cleaned is in uproar the next time they visit, and they’ll even park your liveried van around the corner if the customer wants to claim the credit for all their hard work! Like you, they’ll make it their business to keep clients happy.

What you’ll need to be a Poppies Franchisee


Buying a Poppies franchise is a low-risk way of sharing in the success of an established brand, backed all the way by the people who know it best and made it all possible.

Poppies will let you into their trade secrets, support you with marketing and operations, and mentor you to become a confident Poppies Franchisee.

You don’t need to have owned a business before, but you do need to be:
  • A great communicator
  • Driven and determined
  • Methodical and motivated
  • Proud and personable

If you’d like to know more about the Poppies Cleaning Service Franchise and…

… are a real people-person

… enjoy providing excellent customer service

… want to build and lead your own team

Find out more


If you’d like to know more about the Poppies franchise and…

… are a real people-person

… enjoy providing excellent customer service

… want to build something of your own, surrounded by experienced people

Please get in touch with us below:

The role of innovation and entrepreneurship in franchising

With so many closing the door on the franchise industry over concern that they would not be able to use their entrepreneurial flair, it should be known that franchises today in fact widely encourage innovation and entrepreneurship. Here, Chris Wootton, the Managing Director of domestic cleaning franchise, Poppies, discusses the role of innovation in franchising and how the modern franchisee must possess key entrepreneurial characteristics to be successful.

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Franchisees have more opportunities to flourish

The risk of failure in franchising is much lower compared to going into business on your own as your franchise is based on a proven model. Franchisees are therefore given more opportunity to flourish and can shape their business in a way that suits them, as opposed to focusing on constructing the fine details that may divert their attention from the bigger picture. Often overlooked, franchisees take an incredible amount of pride in their ownership – similar to a start-up business, expenditures and personal sacrifices are made when launching a franchise. This investment alone implies the strong commitment they have to a brand - it is in their best interests, as much as the franchisor’s, to streamline and innovate to stay relevant and ahead of the curve to achieve the successes desired. And these successes come in all shapes and sizes. Whether they have ‘world domination’ or simply a healthy work-life balance in mind, franchisees will stop at nothing to achieve their goals, while in tandem, improving the franchise experience for the rest of the network.

In today’s market, it is imperative for franchisors to give their franchisees regular opportunities to practice autonomy and take control of their business. Entrepreneurs regularly join the franchise industry to eliminate risks involved with start-up businesses, but still desire freedom to innovate and streamline to make their franchise work perfectly for them.

Franchising does not work without an innovative network

Regardless of the nature and industry of the franchise, implementing and encouraging innovations are promising methods of gaining competitive advantage over other brands. One way of achieving this is by giving franchisees the tools required to maximise their potential while helping identify what may need to be improved upon. Regularly reviewing business models and finer operational details within a franchise, and ensuring a franchise network is given an equal opportunity to contribute, not only helps your franchise to stay relevant, but helps a business stay one step ahead of competition. From franchisor to the staff who deliver a franchise’s services, a franchise brand is driven by innovation and growth within the network. Everyone that joins a franchise brings a fresh outlook and experience which may be the beginning of an exciting new chapter for a brand. Franchising allows companies to saturate markets before their competitors can respond, and one way this is achieved is by cooperating, sharing ideas and moving forward as a network.

Franchisors need an entrepreneurial network now more than ever

It is no secret that the pandemic and other events of the last few years significantly changed what people are looking for when entering a new career. With control, freedom and a tailored career path being top priorities, it has never been more important for franchisors to offer those benefits while maintaining the security and structure of a franchise business model. But this benefits all parties, with research showing that entrepreneurial behaviours by franchisees benefit the operations of a franchise and its network. Regularly practicing, celebrating and encouraging innovation across a network is imperative to stand out in today’s saturated business scape. Whether it is the cleaning industry, hospitality, education or any other service provider, consumers thrive off the knowledge that their choice of provider is offering something new.

Entrepreneurship in franchising has long been practiced, and it is certainly an evergreen element to building a successful franchise offering. Like all businesses, success relies heavily on refreshing and revitalising business operations to meet the demands of consumers. Whether their goal is to strike a desirable work-life balance, achieve significant financial success or expand at a rate that suits them, innovation and entrepreneurship are the routes to franchisee success in an industry that is significantly growing in demand and constantly evolving. Poppies gives franchisees the opportunity to feed innovative and progressive ideas back to head office, which allows us to test or pilot the idea within the franchise model.

Poppies Cleaning Service Success Stories

Franchisee Start-Up Success: Sonyia Fernandes

October 23, 2024| Franchise Success Stories
Sonyia Fernandes epitomizes the spirit of entrepreneurial resilience and ambition. At 29 years old, Sonyia boldly transitioned from a stable career to venture into franchising, launching her own Poppies franchise. Her rapid and unprecedented success within the Poppies network is a testament to her dedication, strategic vision, and exceptional leadership.

Poppies Franchisees Celebrate Seven Decades of Sparkling Success

November 27, 2023
In the ever-changing business landscape, longevity and consistency speak volumes about a brand’s credibility. Poppies, a leading name in the UK’s cleaning franchise sector, has been the epitome of such enduring success since its launch over 40 years ago.

Local Durham cleaning business celebrates four decades of sparkling success

November 27, 2023
When she made an off-the-cuff comment to a close family friend at a craft event in 2017, local mum Nicola Marinan had no idea that she would end up running a professional cleaning business.

Soniya and Lester Fernandes | New business owners of Poppies Hounslow

July 31, 2023
Hounslow entrepreneur creates local jobs with new cleaning company launch.

Breaking Free: John’s Decision to Be His Own Boss

April 26, 2023
John Burrows, an experienced professional in Management, has taken the self-employed route by opening a new franchise of Poppies Cleaning Service in Nottingham East.

Poppies in bloom as the cleaning franchise launches in Warwickshire

April 03, 2023
The demand for professional cleaners is growing exponentially, with 3.2 million professional cleaners now operating within the residential cleaning sector alone*.

Poppies celebrates a year of growth and financial success

November 29, 2022
This year, domestic cleaning franchise, Poppies, has not only been responsible for putting smiling faces on their thousands of happy customers, but it has also been able to celebrate across the network for a period of significant growth and success.
Poppies Cleaning Service Videos
VIDEO
Poppies Cleaning: Promo Video

Poppies Cleaning: Promo Video

Take a look at the exciting Poppies Cleaning franchise opportunity.
VIDEO
Poppies Case Study: Nicola Marinan

Poppies Case Study: Nicola Marinan

Nicola Marinan talks about her life as a Poppies Cleaning franchisee.
VIDEO
Poppies Case Study: Andrew Wishart

Poppies Case Study: Andrew Wishart

Andrew Wishart discusses his experience of being a Poppies Cleaning franchisee.
VIDEO
Poppies Case Study: Rob Piper

Poppies Case Study: Rob Piper

Listen to Rob Piper discuss his experience of being Poppies Cleaning franchisee.
Poppies Cleaning Service
Poppies Cleaning Service
Poppies Cleaning Service Franchise Gallery
Poppies Cleaning Service Franchise Gallery
Poppies Cleaning Service Franchise Gallery
Available Locations:
Opportunities available across the UK
Business Type:
Franchise
Minimum Investment:
£8,000
Financing Assistance
3rd Party
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