Own a rewarding and profitable management franchise within the rapidly growing social care sector. With a SureCare franchise, you will be joining a leading provider of homecare with a proven track record.
When you own a SureCare franchise, you are in business for yourself, but never by yourself. The quality of care we deliver to our customers is matched only by the quality of support and guidance we provide to all of our franchise owners.
Established in 1994, SureCare has grown to become one the UK's most trusted and leading care service providers. We provide a range of outstanding support to families, with services including personal care, companionship and home support to elderly individuals, as well as to adults and children living with disabilities. We provide an invaluable service which allows people to remain at home in their family surroundings, enjoying a comfortable and enhanced quality of life, as opposed to moving into a specialist care setting or retirement home.

What really makes SureCare unique is the huge variety of services we make available to families, including; companionship care, home help for adults and children, personal care, domestic babysitting services, as well as the ability to deliver more specialised care services such as children’s mobile crèche provision for domestic and commercial clients, respite care, hospice care and end of life care to name just a few.
The Market
Our society is witnessing a period of demographic change as our ageing population is increasingly rapidly. Care services in the home are growing in demand, so much that the current UK home care market value stands at a staggering £6bn, with two thirds of this being spent on care for the over 65s.
At SureCare, we offer a wise investment into a growing market. We offer our franchisees the opportunity to create their own successful businesses in one of the fastest growing sectors in the UK, offering both financial rewards and the knowledge that you are providing an invaluable service to your local community.
One of the most compelling reasons to invest in a SureCare franchise is the multiple revenue streams that our franchisees can benefit from, due to the comprehensive package of care and support services offered by the company. From personal care to help with household chores, SureCare operators can deliver a wide range of services to meet the needs of any individual.
Who We Look For
You don't necessarily need to have any previous care experience to run a profitable SureCare franchise. As a management franchise, the ideal candidates will be:
- Hard working
- Have excellent people skills
- And possess the skills and capabilities to manage and lead others.
Many of SureCare’s franchisees over the years have come from different backgrounds and careers, but all of them share the same passions and objectives – to build a successful business and to provide a meaningful service that helps to enrich the lives of clients under their care.
Training and Support
We need our franchisees to have the knowledge and confidence to be able to deliver excellent customer service from day one.
That’s why all of our franchisees must complete our week-long intensive induction course as part of the overall onboarding process, prior to commencement of trading. During the induction, you’ll meet with key figures in our National Operations team at our Head Office in Chester, Cheshire.
In addition to the initial induction, we offer ongoing training, mentoring, and fantastic levels of support in key areas of:
- Business development
- Finances
- Operations
- Recruitment
- Marketing
You will be also able to take advantage of the SureCare central marketing support – including branded marketing literature, merchandise, website and online resources, PR, business stationery and more – from the beginning, which are often beyond the reach of a typical start-up business.
Investment
There is an initial investment required to start a sustainable SureCare franchise. The amount will vary to some degree, depending on the size and location of your chosen franchise territory area, as well as the ownership of the office premises you operate from.
Our franchise fee is £39,500 (ex. VAT). However, the total investment amount required typically ranges between £100,000 - £130,000. This amount includes the franchise fee, as well as the working capital you’ll need to keep your business running in the early months.
Our Franchise Recruitment Manager will discuss funding with you in more detail, and once we have jointly established the true capital requirement, we can then discuss how this capital is raised and deployed.
Whatever that amount may be, you will be expected to contribute 30% of that amount as direct cash from your own resources. Over the years, SureCare has established strong relationships with several High Street banks, who can support you with a business loan for the remainder of the total investment amount.
The Numbers
Our franchise offices are extremely successful and have enjoyed sustained growth. A number of franchise owners have reported turnover levels in excess of 1,000,000 per annum.
We aim for new franchisees to break even within 12 months of operation, although this can vary based on different factors like a franchise’s individual performance and following our guidance closely. We would expect an established office to achieve net profits (before franchise owner earnings and franchise costs) of 15-20%.
Find out More
If you feel that SureCare’s franchising opportunity could be right for you, please contact us now for more information. A member of our friendly team will be pleased to discuss our franchising opportunity with you in more depth.
Choose SureCare for franchising support
Launching a new business in the care sector can be a daunting prospect, especially if you’re starting from scratch. With franchising support from an already established provider like SureCare, you can get a head start on what it takes to deliver quality care services in your area.

If you’ve been thinking of starting your own business that is dedicated to supporting some of the most vulnerable people in our society today, franchising with SureCare provides you with a solid foundation to launch your operations and grow your services.
Not sure if franchising is right for you? Take a look at some of the key areas where a franchise opportunity with SureCare can support you on your way to success:
Knowledge and expertise
Established in 1994, SureCare is celebrating 30 years in business this year. And over the last three decades, we’ve capitalised on our experiences in the home care sector to build on our knowledge and expertise. Our head office team includes professionals from across various aspects of business, with a specific focus on policies, compliance and social trends affecting care services today.
From the first meeting to the moment you launch your new franchise (and beyond), our team of experts are on hand to support you with business development and guidance specific to the care industry. By choosing to franchise with SureCare, you can be sure that your business is supported by a nationally recognised and respected brand that will enable you to learn and grow in this vital market.
Training and support
Whether you have previous experience of home care or not, SureCare aims to make it as easy as possible for you to operate your own business. We do this by providing extensive training in key areas of commerce and the social care sector. You’ll begin with an intensive induction course at our Chester Head Office, where our franchise support team will equip you with all the basics in areas like policies and procedures, staff recruitment and training, and sales and marketing.
Our support never leaves you once you’re up and running, with refresher training and regular workshops available to assist you in future. Like many of our franchise operators throughout the country, we put compassionate support and assistance at the core of our service. It’s important to us to ensure our franchisees have the right levels of support and access to training resources whenever they are needed most.
Funding your franchise
Getting any new business off the ground requires a considerable investment of time, energy, and – yes – money! Acquiring the funds for your initial investment isn’t always straightforward, but this is another area where franchising with SureCare can help to speed up the process of securing a suitable business loan.
With our tried and tested franchise model, we can support you in putting together a viable business plan that banks and lenders require when going through the loan application process. SureCare’s experience in guiding franchisees through this, as well as our strong relationships with many of the major high street banks, are sure to put you in good stead as you raise the required funds to get started.
Operating your business your way
SureCare enables franchise operators to be their own boss and proceed at their own pace. The last thing you’d want as a franchisee is constant monitoring and being pushed in directions you’re not comfortable with. We try to stay out of your way as much as possible, allowing you and your care team to get on with delivering great quality services in a way that best suits you.
Of course, this doesn’t mean we’ll disappear completely. SureCare’s core head office team and the wider network of franchisees can provide support and guidance across a range of different aspects. You can always rely on us for advice if your plans aren’t turning out quite as expected. We’re here to help keep you on track, whilst also being mindful not to interfere too much in your business.
In this, our 30th anniversary year, SureCare is dedicated to supporting more new business owners looking to join the home care sector. You can help to provide vital services that are continuing to grow in demand, wherever you are in the UK.
We chose a franchise because it gives support on time-consuming issues such as policy, procedures and legislation, so it left us free to provide care. When we started out eight years ago, we were the sole carers, as well as looking after the marketing the business. Today we have 60 staff providing care for more than 100 children and older people.
I started off as a carer and then worked as a manager in the office of a care franchise, so I chose a franchise when I decided to start my own business. Care is heavily regulated and when I started the regulations were in flux, so I wanted the support of a franchisor. I’ve now got about 100 service users and have built up a team of 40 staff. I need much less franchisor support now, but it’s always there if needed and I talk regularly with other franchisees. We swap tips, advice and ideas so the franchise comes with a useful network.


Franchising with SureCare

