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I am Döner

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Start an I am Döner Franchise

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Do you want to join the next revolution of kebabs? I am Döner is offering a unique opportunity to invest in a premium, quick-service food franchise.

About Us

I am Döner serves delicious kebabs as a classic döner, or on a lettuce or rice base. Street cart fries and drinks complete the range. Unlike the other kebab shops, this non-stereotypical kebab brand does not feature the kebab spit, which is associated with the negatives of the dirty kebab offer and a major source of food wastage and additional upfront and ongoing costs.

It is a modern kebab shop that caters to a diverse customer range, with a menu that features the following:
  • Halal certified, vegan & gluten free options
  • A clean, compact operation
  • Kiosk and pre-order technology
  • An inclusive and sustainable brand
  • Low food and labour costs, delivering excellent returns

With an estimated 1.3 million kebabs consumed every within the UK, this is a fantastic investment opportunity for anybody who wants a share in this fast-serve, food industry.

The Franchise Opportunity

Building on the back of its huge success and win at the UK National Kebab Awards, I am Döner is now looking for qualified F&B operators interested in franchising the brand across the UK.

I am Döner can be operated from limited seating take away stores of circa 500 sq ft or no seating food hall or food market sites of as little as 150 sq ft. It can also be stretched to a fast-casual format of about 1,000 sq ft to capture more sit-down trade in high footfall city centre areas.

Capex per site is roughly half the size of other branded kebab restaurants. This, combined with very low operating costs and an extremely flexible business model, has historically delivered an industry-leading ROI in the existing estate.

Why You Should Invest

This franchise opportunity is suited to ambitious new operators who are passionate about expanding the I am Döner brand.

Internationally acclaimed restaurant operators and consultants have created a modern, revolutionary kebab concept that surpasses both independents and existing branded offers thanks to its unique model, which is proven to deliver industry-leading returns.

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Fast-food takeaway habits built during the pandemic look set to stick in 2022 as most fast-food consumers plan to order about the same amount or more takeaways compared to the last 12 months, especially when it comes to ordering takeaways for home delivery (81%), from drive-throughs (80%), in-person (80%) and for collection (77%). Consumers are spending 22% more on takeaways and home delivery compared to before the pandemic.

Who We Are Looking For

I am Döner is interested in working with a variety of operators in the UK:
  • Individuals with restaurant or hotel management experience who are looking to establish a first location and grow into a cluster over time.
  • Existing restaurant business owners, looking to diversify their business into a fast-growing, trendy brand.
  • Corporate operators in the travel and leisure industry that are looking to provide a trendy food option to their clientele.

Training & Support

I am Döner have structured a comprehensive training programme covering every aspect of the business, designed to fast track you through all the operating procedures. This involves:
  • 20 days at their training store for theoretical and practical training, covering all the areas of running our business
  • a further 8 days pre- and post-opening to ensure you have a seamless operation to maximise sales and convert them into profits at the same rate as existing locations, which is very high!

We have a dedicated Franchise Manager to support you through the training, AND also:
  • Introduction to sources of finance: our franchise is known to high street banks and asset finance providers
  • Introduction to our property contacts for location scouting: these include all the main high street and shopping centre landlords and several property agents in various parts of the Country
  • Advice and guidance with restaurant design and fit-out
  • Assistance with key staff recruitment and on-boarding
  • Introduction to our nominated product/equipment suppliers
  • Help with setting-up the business, including our kiosk and pre-ordering technology
  • Advice and support with the marketing launch
  • Help with operations fine-tuning

Our support carries on for the duration of your contract including, among others:
  • The provision of at least two 2 special menu item campaigns per annum inclusive of collateral, point of sale, imagery, newsletter and social media posts;
  • Access to brand photography, with additional imagery and videos added at least 3 times per year
  • Regular shop visits in order to provide an opportunity for review, analysis, and advice and guidance
  • Periodical PR stories to elevate the brand’s profile in the market
  • Website and social media management
  • Supply chain management to ensure cost of all inputs is under control and we can benefit from economies of scale

Financial Information

Total Investment for the business comes to £131,250 +VAT (location depending)

*At least 50% of the initial capital can be financed via I am Döner's contacts, subject to circumstances.

The Next Steps

To learn more about this incredible opportunity, simply click below for further information:

I am Döner News

I am Döner signs first London franchise deal

October 04, 2023
I am Döner, the award-winning better kebab brand backed by Think Hospitality, has signed a new franchise deal with a 30 seat site in Chalk Farm, London, to open later this year.

Award-Winning I am Döner Kebab Store To Open in Windsor as Part of National Expansion Plan

July 24, 2023
Off the back of their QSR Editors Choice Awards I am Doner is to open their sixth store in Windsor next week.

I am Döner wins Editor's Choice accolade at the QSR Media Awards

July 18, 2023
Kebab franchise takes home the Editor's Choice award at this year's QSR Media Awards.

I am Döner signs first forecourt franchise deal

May 19, 2023
I am Döner, the award-winning better kebab brand backed by Think Hospitality, has signed a new franchise deal for a site in Windsor, to open this summer.

I am Döner launches The Coronation Chicken Kebab

May 03, 2023
To commemorate the King’s Coronation I am Döner is introducing a special fit for a king. The coronation chicken Berlin doner.

Paul Baron Shortlisted for Personality of the Year - Azets in Yorkshire Food & Drink Business Awards 2023

March 21, 2023
I am Doner is proud to say that their very own founder Paul Baron has been shortlisted for Azets in Yorkshire Food + Drink Business Awards 2023 in the PERSONALITY OF THE YEAR category!

Kebabs by candlelight for Valentines Day

February 07, 2023
Think Valentine’s Day, think fancy restaurant or home cooked gourmet cuisine, but the team at I am Doner know that’s simply not the reality for the majority of their customers. Between late running Zoom meetings, putting kids to bed and an endless list of domestic chores, the average couple will be lucky to remember the night at all.

I am Döner opens first UK franchise store in Liverpool

December 07, 2022
I am Döner, the award-winning better kebab brand backed by Think Hospitality, has today opened their first UK franchise store in Liverpool, in partnership with Optimum Group, the company behind that operates 27 franchise locations of Costa Coffee and Kaspa’s in Merseyside. A multi-site franchise deal supported by Seeds Consulting.

Reindeer kebab is about to land

November 28, 2022
What is Santa’s favourite reindeer? Forget Rudolf, it’s Doner of course, rolled in a flat bread with tangy lingonberry mayonnaise.

I am Döner signs UK multi-site franchise deal with Costa and Kaspa’s operator

September 23, 2022
The award-winning better kebab brand backed by Think Hospitality, has signed a multi-site franchise deal to take the brand to Merseyside and the Isle of Man.
I am Döner Videos
I am Döner | Introduction

I am Döner | Introduction

Watch this video to learn more about the I am Döner brand.
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Available Locations:
Opportunities available across the UK
Business Type:
Minimum Investment:
131,250 +VAT
Financing Assistance
3rd Party
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