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GoodOaks Homecare

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Start a GoodOaks Homecare Franchise

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Join a strong, trailblazing brand in a £50bn sector, led by a management team who share a solid background in building care businesses.

Founded in 2011 by two care professionals, GoodOaks provides high quality visiting and live-in care to people in their own homes.

A well-resourced operation, committed to quality, innovation and working in partnership with our franchise partners. We enable our partners to start a profitable, sustainable and quality care business.

Why GoodOaks, Why Homecare?

Our business delivers quality care that enables people to be independent, safe and happy in their own homes. Unlike many franchises, because we directly run our own thriving GoodOaks office, we can innovate, test and implement improvements before rolling them out across our network.

This means less distractions and disruption for our franchise partners, so they can concentrate on growing and developing their business.

There is no Venture Capital here, we’re in it for the long haul. We are UK-owned and independent, without the overheads of a multinational corporation, meaning our franchise partners retain a greater portion of their hard earned cash.

The homecare market is constantly growing and is estimated to be worth over £8 billion per year. There’s never been a better time to start a homecare franchise, and we’ll support you every step of the way.

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The more work you put in, the more profitable your business will be. Our model is based on a gross margin of 40%, and a net profitability of 15% once established. (Some franchise partners achieve much higher than this!)

The GoodOaks Way:

PEOPLE: We are our people. Our people share our values and form our culture. Our values are; Professionalism, Respect, Integrity, Dedication and Empathy. These are recognised in every person within the franchise network; from our Franchisors to the people walking through our client’s front doors every day. We recruit and reward our people based on their match with our PRIDE Values.

PARTNERSHIP: We believe in the power of partnership. From how we collaborate with our franchise partners, to how our care coordinators work with clients and their families, our partnership-led care approach empowers caring people to provide exceptional care.

PLANET: The homecare sector doesn’t like talking about its’ climate impact. Combining our data and national analysis, the homecare sector emits 484,000 of tonnes of CO2 every year.

We are the only Carbon Neutral homecare provider in the UK and year on year, we strive to be better.

Our franchise package

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Training and Support

Receive award winning owner training that covers:
  • CQC compliance and quality
  • Employment law
  • Financial management
  • Digital marketing and PR
  • Marketing and client acquisition
  • Talent acquisition and retention
Our GOSTART training programme is the most comprehensive support package in the sector. Designed to get you up and running quickly and confidently, the programme covers our systems, start-up steps and ongoing support.

You’ll be immersed in each aspect of business development and quality care provision. From initial funding direction to CQC interview prep, we have an expert in place to ensure you understand what’s expected of you, and how to implement the training you receive into running and growing your business.

We provide recruitment and marketing tool-kits so you can hit the ground running, and work closely with you to smooth your path to success.

"We offer the best start-up training, care resources and marketing support. We’ll work with you directly to help you grow faster – whilst delivering quality care. And because we’re independent, you’ll retain a greater portion of your profits. You will be welcomed into the network and enjoy being part of GoodOaks – the trailblazing, next generation of homecare provision in the UK care sector."

Ben Ashton, Co-Founder, GoodOaks

Next Steps

Come and meet the team to find out more about GoodOaks and what makes us different.

If a GoodOaks franchise sounds like an ideal opportunity for you, simply click the button below for more information.

GoodOaks Homecare News

GoodOaks Homecare receives double win at Home Care Awards

May 17, 2024| Franchise News
Despite competing against some prominent names in the care industry, we’re immensely proud of our accomplishments and recognition.

New Website Launched for Growing Franchise Brand GoodOaks Homecare

March 10, 2023
Growing quality homecare franchise GoodOaks Homecare has launched an overhauled website that refreshes its’ brand and reflects its’ growing reputation in the industry.

Good Oaks Home Care in Wimbledon and Kingston receives glowing report from Care Quality Commission

June 16, 2022
The authority in charge of evaluating care services has awarded Good Oaks Home Care in Wimbledon and Kingston ‘Good’ in its first review.

Good Oaks Home Care Abingdon and Didcot opens its doors and creates new jobs in the community.

by Franchise Direct| March 14, 2022
“We have seen what good care looks like and we can’t wait to make a positive difference in people’s lives.” -

Good Oaks Home Care Salisbury is bringing 25 new jobs to the community

February 09, 2022
Management have spent a sunny and cold winter morning meeting the community in Salisbury, as their care company Good Oaks announced plans to bring 25 new jobs to the area. Staff from Good Oaks Home Care Salisbury, based at Cross Keys House in the town, were out and about to meet people in their new community.

A home care company has supplied their team with personal alarms as the nights draw in

December 07, 2021
Good Oaks Home Care in Wimbledon and Kingston are offering personal alarms to all their team in a bid to help carers feel safer as they work through the winter. Both male and female Good Oaks carers have been able to pick up a free alarm from the Wimbledon office if they would like one, since the clocks changed.

Brand new carbon-neutral care provider opens in Wimbledon and Kingston - creating fifteen jobs

September 14, 2021
Carbon-neutral care provider Good Oaks Home Care has opened an office in Wimbledon and Kingston.

Good Oaks celebrates franchise partners’ success at annual conference and awards ceremony

July 30, 2021
Good Oaks Home Care, the UK’s only carbon-neutral home care franchise has held its’ annual conference at The Swan in Streatley.

New dementia care role created for Bournemouth and Poole

July 28, 2021
Last year more people in Dorset called the national Dementia UK Admiral Nurse Dementia Helpline than ever before. Lack of services and available help meant even more people reached out to the charity for specialist advice. Now a new dementia specialist Admiral Nurse service is planned to help people in Dorset get the specialist care and support they need.

Wimbledon carers and clients serve up a tennis treat

July 12, 2021
Carers and clients at Good Oaks Home Care in Wimbledon served up a tennis treat for the Wimbledon finals – strawberries and cream.
GoodOaks Homecare Success Stories

From Property Developer to Franchise Partner

Arpan Patel, owner of GoodOaks – Wimbledon and Kingston, started his professional career in finance after completing a degree in Maths from the Imperial College London.

From Registered Manager to GoodOaks Franchise Partner

Sam Jones, Co-Owner of GoodOaks - East Dorset and GoodOaks - Salisbury, started his career in care as a childcare apprentice aged 16.

A franchise built on friendship - GoodOaks Edgware and Finchley, London

After 20 years of friendship Beatrice Kinyua and Purity Mwangi opened their own care business in Edgware and Finchley.

Fiza Bukhari - Flight attendant to franchise partner but why homecare?

For many years before joining GoodOaks. Fiza was a cabin crew, working for an International airline.

East Dorset celebrate one year anniversary by opening a new branch

September 29, 2021
Sam and Adam from our East Dorset have just celebrated their first business anniversary – by opening a new office!

Good Oaks - New Forest

September 29, 2021
Good Oaks New Forest is run by husband and wife Anne and George. Anne previously worked as a Registered Nurse, for years she had dreamt of running her own business and in 2018 she took the leap of faith and opened Good Oaks in the New Forest.
GoodOaks Homecare Testimonials
I decided to start my own business with GoodOaks because of their strong foundation and support system they have in place that’s built on experience and a shared commitment to care.
Shaz, Bedford,
GoodOaks Homecare
Selecting the right care franchise is critical. We are very fortunate in having Good Oaks. They showed us great commitment in the critical early days. From their directors through to all their key points of contact they have been friendly and supportive.
Anne Calderon,
GoodOaks Homecare
I would highly recommend them to anyone, a business like Good Oaks Home Care should be recognised. I want to see the brand grow and grow with them.
Fiza Bukhari,
GoodOaks Homecare
GoodOaks Homecare Videos
GoodOaks Homecare Care Professionals

Good Oaks Home Carers

Carers from our network share their experiences of working in the sector and why they have chosen to stay with Good Oaks.
Why GoodOaks Homecare?

Why Good Oaks Home Care?

Hear from the franchisees themselves about what it's like running your own business and how Good Oaks can help you along your journey.
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