Platinum Wave Franchise Consultants

Platinum Wave

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Platinum Wave is the much sought after franchise consultancy firm headed by Suzie McCafferty.   

Suzie has been a high profile member of the UK franchising community since developing her first franchise business 12 years ago. In a 7 year period that brought her several nominations for Young Entrepreneur of the Year, Suzie developed her retail brand from a single outlet in Edinburgh, to a network of more around 70 franchisees operating in 6 countries, including the Europe and the Middle East.

Always one to embrace new challenges, Suzie was subsequently invited to assume the role of Franchise Director and Board Member of a large, professional services corporate franchise organisation with a 

network turnover in excess of £30m. During this time Suzie was elected to the position of Chairperson for the British Franchise Association's (BFA’s) Scottish Regional Forum Group, where she is still an active member today. As a Business Mentor and regular speaker at industry events, Suzie is a much respected and trusted personality in both the UK and International franchise and business communities.

After deciding to use her considerable experience to help others safely navigate their way to becoming successful franchisors, Suzie launched Platinum Wave, which is now in it's second year as a BFA Affiliate member consultancy. 

PW is perfectly placed to assist companies of all sizes and sectors at each stage of the franchising journey, using strategic and hands on experience to support them in growing their own brands. 

If you feel that your business could benefit from PW's involvement and support, then please get in touch with Suzie and her team who will be delighted to assist you in any of the following areas: 

• Franchise feasibility studies
• Building franchise systems
• Developing franchise propositions
• Franchise operations and training manuals
• Developing pilot operations
• Franchisee attraction and recruitment strategies
• Franchise support and training programmes and infrastructures
• Franchisee dispute resolution
• Franchise network performance and profitability initiatives
• Future growth strategies for Franchisors and Franchisees
• Franchisor mentoring
• International franchising and brand expansion
• Area developer, master franchising and distribution licensing
• Hands on interim management
• About Suzie McCafferty - Managing Director of Platinum Wave Ltd.

Platinum Wave: Bringing franchising and your business together.

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