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YO!

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Start a YO! Franchise

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Are you looking for something new, tired putting in all your hard work for someone else, or maybe you dream of being your own boss, owning your own food business.

If the answer is yes, then keep reading because this is an opportunity you don’t want to miss.

At YO! we're all about bringing bold, vibrant moments to life.

We're here to spark curiosity and introduce people to the excitement of Japanese and Asian food culture—mixing tradition with a modern twist to serve up dishes that are full of flavour and fun. From restaurants and kiosks to grocery and digital, we create spaces where people come together to enjoy food that’s anything but ordinary.

Back in 2018, we teamed up with Tesco to open our very first YO! kiosk in Hatfield. Fast forward to today, and we’ve grown to almost 500 kiosks across the UK. In 2023, we took things up a notch—offering passionate food lovers the chance to run their own YO! & PANKU kiosk by becoming a franchise partner.

Now, we’re on the lookout for driven, hands-on, sushi-obsessed partners to join us as we roll out into even more Tesco & ASDA stores. Sound like you? Let’s make it happen.

About the Opportunity


Our franchise opportunity gives you the chance to run your own YO! kiosk inside Tesco (or Panku kiosk inside Asda) supermarkets and that comes with:
  • Built-in customer base – thanks to the daily footfall in the supermarket locations.
  • Potential to grow sales and profits.
  • Turn-key setup with all Equipment, Training, Supply Chain, Marketing and company expert support is at your fingertips to set you up for success.

The Business Model

  • Investment required will be subject to kiosk location and quantity of locations agreed and allocated:
  • 3-year franchise agreement with the option to renew.
  • Operations Manual and training tools to help you operate a successful business.
  • Brand marketing campaigns throughout the year.
  • Regular new menu offering development to enhance offering and generate additional sales.
  • Supplier infrastructure already set up and pricing support from YO!
  • Dedicated franchise support manager for onboarding, documentation set up advice and ongoing guidance on operational standards.

What being a YO! franchisee looks like


This is a hands-on role made for food lovers who aren’t afraid to get stuck in. You’ll be at the heart of the action, making sushi fresh each day and running your business with energy and pride.

Here’s some of what you’ll be doing:
  • Create a variety of sushi rolls, nigiri, and Asian-inspired ready meals with precision and creativity
  • Offering exceptional customer service and interaction with customers.
  • Ensure proper food handling, storage, and sanitation practices are followed at all times
  • Maintain a clean and organised workspace
  • Monitor, order and maintain adequate inventory levels of sushi ingredients and supplies
  • Managing your own staff
  • Handling your own business finances – from payroll to invoices
  • Building great relationships – with supermarket teams, and our YO! crew
  • Able to finically forecast your business and run a monthly P&L (Profit and Loss)

What’s in it for you

  • Partner with an experienced franchisor, with thousands of partners around the globe already operating highly successful restaurants and kiosks under our multiple brands.
  • Support of best-in-class operators
  • Established relationship with industry leading suppliers & costs negotiated with our collective bargaining power
  • Dedicated franchise area manager for advice and guidance on operational issues
  • Detailed training programme – in our UK training academy and practical training in a kiosk
  • Fully equipped modern sushi kiosk including top of the range fridges, rice cookers, dishwasher, tablet, printer for labels etc.
  • Opportunity to drive and control your own profits
  • Room to grow your kiosk’s portfolio after 12 months of successfully running your first kiosk

Some of the qualities you will need:

  • To be ready to be your own boss and hit the ground running from day one
  • Proven experience as a Sushi Chef or in a similar role preferable but not essential
  • Strong understanding of food safety and hygiene regulations (desirable)
  • Ability to work in a fast-paced environment with a high level of attention to detail
  • A passion for Sushi and Japanese food is essential
  • Understanding of P&L and cost to operate
  • People skills – customer experience, team management
  • Food hygiene certification (desirable)
  • Able to stand up for long periods of the day (8+hours)
  • Fluency in English – read, write and speak

Training


Full training in our YO! training academy and in a live operational kiosk, location and training period to be confirmed - subject to your experience.

Hear from some of our Franchisees


Gemma Hyndman - Franchise Partner - Hamilton, Toryglen & Newton Mearns
In my first year of franchising, I have learned so so much about business and managing a team. It’s been a fantastic year, challenging at times learning this new role but with the support of the company & my regional manager Jacc just a phone call away, it’s been a challenge I have grown through & built on my confidence & experience as a franchisee massively…. so much so that I have recently expanded our franchise business to include not 1 but 2 other kiosks! I absolutely love to see the kiosks grow & thrive & see our staff progress & develop their skills and confidence. Most of all I just love when customers try our sushi samples -often for the first time ever-and when they talk highly of our brand & the produce in our kiosks it really makes my day.

Shiauli Wong - Franchise Partner - Bearsden
Franchising with the group has been nothing but a treat! The group provides the perfect platform for budding franchisees with their well-tuned internal control systems accompanied with an abundance of opportunities to grow as an individual. Working with the group has also allowed me to excel in my leadership skills, to lead my team to sustainably generate revenue while maintaining top notch customer service

The Next Steps


Get in touch with us today to begin your franchise journey with YO!:

YO! News

Own the next YO! Sushi in Macclesfield or Kidderminster as the brand's expansion continues

July 17, 2026| Franchise News
YO! Sushi is calling on ambitious entrepreneurs in Macclesfield and Kidderminster to seize a rare opportunity to own and operate a brand-new YO! kiosk, as the business prepares to launch five new supermarket locations this September.

Wonderfield Group Celebrates Another Record-Breaking Sales Week Across YO! and Panku Kiosks

June 30, 2026| Franchise News
The Wonderfield Group is celebrating another milestone after achieving its highest-ever weekly sales across its YO! and Panku supermarket kiosk estate—just three weeks after setting its previous record.

Panku Franchisee Hits Best-Ever Sales Week Just Six Weeks After Taking Over Sushi Counter

A new Panku franchisee is already seeing impressive results just six weeks after taking over the Japanese food counter in ASDA, Shirley, achieving his best-ever sales week, demonstrating the potential for business growth with the right support.

Yo Sushi Image

Since taking over the counter, Md Abul Kalam Azad has continued to build momentum, with sales growing week-on-week as he puts his experience into practice, benefitting from the support of the wider Wonderfield Group, the parent company behind Panku and YO!

Md Abul Kalam Azad attributes a key part of his success to the ongoing guidance of a dedicated Regional Manager, who provides ongoing operational support to maximise business performance:

‘It’s great to see the success of the Shirley kiosk being recognised, and I’m pleased to share this positive news. I really appreciate the support I’ve received from Panku, my Regional Manager, and the wider Wonderfield Group since taking over the counter.’

As well as a dedicated regional manager, each Wonderfield Group franchisee benefits from wider operational and national marketing support with full training, access to an established supply chain, operational guidance, marketing support and all the tools needed to hit the ground running from day one.

The early success in the Panku kiosk in ASDA, Shirley; highlights how the combination of a committed franchisee, together with a proven brand, in partnership with a national supermarket and strong operational infrastructure gives new franchisees the foundations they need to grow.

Following record success earlier this year, The Wonderfield Group is currently looking for new franchisees across the UK and Ireland as they look to build on their incredible sales momentum. If you have a successful background in hospitality, a passion for good food and customer service, and a growth mindset, don’t miss your chance to work with one of the UK’s most rapidly growing food brands.

Available Locations:
Opportunities available across the UK
Business Type:
Franchise
Minimum Investment:
£10,000
Financing Assistance
None

Prospectus

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