Growing a Business With YO! Sushi

In this video, a YO! franchisee shares what drew them to the brand and how their business has grown. They explain that the reputation and quality of YO! Sushi, along with its established restaurants and franchise network, made it feel like the right well known name to build a business with. Having wanted to run their own business but unsure where to start, they chose franchising to benefit from a ready made system rather than having to design a menu or build a marketing team from scratch. The franchisee describes the early challenge of learning a completely new routine, and how the four week training programme, area manager Paul and the wider management team gave them the support they needed. They value the connections made with other franchisees during training, and the ability to share ideas and compare notes rather than working everything out alone. They also reflect on the rewards, from actual sales exceeding the projected figures to the satisfaction of customers returning and praising the food. For them, owning a YO! kiosk has been life changing, a foundation for bigger dreams, and their advice to anyone considering the opportunity is that if you are open to learning, you can make it. It is an encouraging watch for prospective franchisees.