The Travel Franchise is the UK’s number one franchise for people new to travel. With over twenty years in the market, more than 750 successful travel consultants and a business model that has been tested, refined and proven over two decades, it gives aspiring entrepreneurs everything they need to launch their own home-based travel agency from scratch, regardless of prior experience, and begin earning industry-leading commission from day one.
In both 2025 and 2026 the company was named Best Lifestyle Franchise in the World and Best European Franchise at the International Franchise Association’s Global Franchise Awards, two years running. It is also one of the top ten franchises in the UK overall, the only travel franchise to achieve that recognition, sitting in the rankings alongside major household brands. The business is backed by celebrity brand ambassadors TV broadcaster Eamonn Holmes OBE and double Olympic champion Daley Thompson CBE.
Two packages designed around your life
The Lite Mentorship Programme is the most accessible entry point into the travel industry available in the UK today. Starting from the equivalent of £28 a week, it is designed specifically for people who want to enter the travel industry gradually and part time without giving up their current income or their existing commitments. Every Lite consultant is paired with one of twenty hand-picked experienced travel professionals from the very first day. Both parties earn commission on every booking that completes. It is a true business partnership from day one, not a training scheme or a shadowing programme, but a real commercial arrangement in which both sides are invested in the same outcome.
The results from the Lite programme have been remarkable. One consultant generated over £81,000 in sales within her first two and a half months, including a single £50,488 booking for a complex six-and-a-half-week itinerary to Canada and Alaska. She had no prior travel experience. Her mentor handled the booking. She found the lead, managed the relationship and earned her share of the commission. When she is ready to upgrade to Elite and handle bookings independently, the knowledge, the client base and the confidence will already be in place.
“I can highly recommend the Lite package. Working with an experienced consultant from day one is great. A really great way to start a travel business.”
The Elite package at £14,995 plus VAT is the most popular and the most complete version of the business. It includes five days of intensive live online training delivered in small groups and rated excellent on Trustpilot, a dedicated Business Consultant from day one, two fully funded overseas mentorship retreats as standard, the unique Money-Back Challenge which gives you the chance to get your initial franchise investment refunded if you hit a set level of commission in your first year, and the full technology suite. For anyone ready to commit fully and build something with genuine long-term earning potential, it is the strongest travel franchise opportunity available in the UK today.
What the business actually involves
Franchisees earn commission from travel suppliers every time they plan and book a holiday for a client. The average commission is around ten per cent of the booking value. The average UK holiday is worth approximately £4,500, generating around £400 per booking. Franchisees keep up to 75 per cent of what they generate, one of the highest commission splits in the sector. Two consistent bookings a week produces over £40,000 a year. As the client base grows and repeat bookings and referrals compound, the income grows with it. High-ticket niches like luxury tailor-made itineraries, cruises, destination weddings and group travel generate some of the highest commissions available in the entire retail sector, often for the same effort as a standard booking.
The consultant’s role is to find customers, build relationships and book holidays. The franchise handles everything else: the technology, the supplier negotiations, the ticketing, the admin, the back office and the ongoing training and development. Franchisees are never left to figure things out alone. The support is there from day one and it stays there for the entire journey.
What is included
- Five-day live online training rated excellent on Trustpilot, start booking holidays the same week
- Access to over 450 ABTA and ATOL bonded travel suppliers with exclusive trade-only deals unavailable to the public
- Dedicated Business Consultant providing one-to-one coaching and support six days a week
- Head office operations team handling all ticketing and travel admin so franchisees can focus on selling
- Free weekly webinars, in-person training events and annual company conferences
- Two fully funded overseas mentorship retreats to luxury destinations included in the Elite package
- Personal marketing website, ready-made social media content and professional marketing materials from day one
- TProfile quotation tool to create stunning interactive client proposals that convert enquiries into bookings
- NJT Smart AI, an AI platform built specifically for travel consultants, provided completely free
- Vision CRM acting as a personal assistant for client management and commission tracking
- Partners in Travel scheme to build a client base through local business and charity partnerships
- Investment refund guarantee on the Elite package: hit a set commission level in your first twelve months and receive your entire £14,995 back in full, the only offer of its kind in the travel franchise sector
Real results from real people
98 % of The Travel Franchise’s franchisees had no travel background before joining. Former teachers, police officers, NHS workers, corporate professionals, military veterans, paramedics and stay-at-home parents have all built thriving businesses by following the same proven model with the right support behind them. Many earn £40,000 or more part time. Full-time franchisees regularly achieve six figures. Some have built businesses generating millions in annual sales.
“We finished training at 3pm on the Friday and by 4.30pm on the same day we had our first booking. And it was from a complete stranger. What an amazing feeling!”
The Elite package also includes something unique: the chance to get the entire franchise fee back. It works like this. If an Elite franchisee reaches a set level of commission within their first twelve months, The Travel Franchise refunds their entire £14,995 investment in full. No small print. No conditions beyond hitting the commission target. For franchisees who follow the model and put in the work, it means the business can effectively cost them nothing. Dozens have achieved it, some in as little as six months. It is the most compelling proof available that The Travel Franchise genuinely believes in its own model.
“There were other similar companies but The Travel Franchise and its customer-facing brand Not Just Travel pulled me in due to the high level of support.”
The Travel Franchise hosts biggest ever conference as 300 gather for Not Just Travel Summer Celebration 2026
The UK's leading travel franchise for people new to the industry brought 300 attendees and 37 key trade partners together at the East Midlands Conference Centre for two days of training, supplier networking, major announcements and awards, as the company prepares its network for a booming late-booking market.
The Travel Franchise, the multi-award-winning home-based travel business behind the consumer brand Not Just Travel, has held its biggest ever conference. The Summer Celebration 2026, themed Experience is Everything, welcomed 300 attendees including 37 of the UK's key trade partners to the East Midlands Conference Centre for a packed two-day programme of training, supplier sessions, panel discussions and celebration.
The event comes at a significant moment for the UK travel industry. With around 60 per cent of all holiday bookings now made last-minute, co-founder Steve Witt told attendees the conference was timed to ensure consultants were primed and ready for what the company calls its second peaks, the lucrative late-booking season that runs through summer and into autumn.
“Our consultants told us they wanted more time with our trade partners, so we built the programme around that. When our consultants and our partners get together in real time, bookings follow. Our entire business is based on relationships, and we invest in ours.” – Steve Witt, co-founder, The Travel Franchise and Not Just Travel
A programme built around supplier relationships
Day one featured a full conference programme, with company announcements, live interviews with some of the network's most successful consultants and a look ahead at plans for the second half of 2026. The evening brought a formal dinner and the company's annual awards, recognising consultants who have gone above and beyond over the past year across categories including cruise, luxury, family travel, customer experience, sustainability and social impact.
Day two took the format of a travel show, with dozens of the UK's leading suppliers and trade partners hosting face-to-face sessions with consultants. Around the show ran a series of masterclasses covering luxury travel, social media, cruise and customer acquisition, alongside panel discussions that paired newer consultants with established agents whose businesses are growing quickly.
Notably, almost every consultant recognised at the awards evening joined The Travel Franchise with no previous travel industry experience. Winners included a former midwife, a former primary school teacher, a financial services professional who built a near million-pound business as a side hustle, and a couple who previously ran a fish and chip shop in the Lake District.
A major new luxury division
Among the announcements unveiled at the conference was the launch of the company's new luxury strategy, since covered by trade publication TTG Media, which the business describes as its biggest strategic upgrade since launching its cruise division in 2022, a move that tripled its cruise sales. The tiered luxury programme is open to the network of more than 800 consultants and responds to a clear shift in consumer behaviour, with clients trading up on hotels and seeking more personalised, higher-value experiences.
“Our cruise division proved what happens when you give consultants high-level training, immerse them in the product and put them in front of the right suppliers. Sales tripled because of our focus on consultant development and trade opportunities, empowering them to become confident specialists. We will do exactly the same with luxury.” – Steve Witt
What the event says to prospective franchisees
The Summer Celebration reflects the level of ongoing investment The Travel Franchise makes in its network. Beyond an initial five-day training programme, franchisees receive continuous development through masterclasses, webinars, overseas mentorship retreats, supplier events and conferences, alongside a dedicated Business Consultant and the buying power of the Hays Travel Independence Group.
That investment is reflected in the company's recognition across both the franchise and travel industries. The Travel Franchise was named Best Lifestyle Franchise in the World at the Global Franchise Awards for the second consecutive year in 2026, and Not Just Travel is currently shortlisted for Homeworking Agency of the Year at the Agent Achievement Awards and as a finalist in the Travel Bulletin Star Awards.
With the late-booking market in full swing and demand for personal travel consultants continuing to grow, the company reports strong interest from prospective franchisees. New joiners can enter the business through the Elite package at £14,995 plus VAT, which includes the unique Money-Back Challenge and two fully funded overseas mentorship retreats, or through the Lite Mentorship Programme, now available from £995, which allows people to build a travel business part time alongside existing commitments with an experienced mentor from day one.
About The Travel Franchise
The Travel Franchise is the UK's number one travel franchise for people new to the travel industry, operating under the consumer-facing brand Not Just Travel. Established in 2001, it has spent more than twenty years helping people build successful home-based travel businesses, with 98 per cent of its consultants joining with no prior travel experience.
The company was voted Best Lifestyle Franchise in the World at the International Franchise Association's Global Franchise Awards in both 2025 and 2026, and has been named Britain's Best Home-Based Franchise and Best European Franchise. It is ranked among the top ten franchises in the UK across all sectors, the only travel franchise to hold that position. Its celebrity brand ambassadors include TV broadcaster Eamonn Holmes OBE and double Olympic champion Daley Thompson CBE.
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