START A THRIVING HOMECARE FRANCHISE WITH WALFINCH
Who is Walfinch?
Walfinch is a homecare services provider that champions an active lifestyle so that everyone can look forward to their next chapter, whatever support they need.
Via our network of franchisees and their carers, Walfinch offers all kinds of care. From weekly visits to live-in care, from companionship to complex care for conditions such as dementia, multiple sclerosis (MS), stroke rehabilitation, care after physical injuries, temporary respite care and more.
Not only do we provide exceptional care at home, but we also want to see everyone thrive, not just survive, that’s why our carers help our clients to get more out of life. Whether small steps or giant leaps, we aim to help everyone enjoy more activity, safely in their homes or further afield, for as long as possible. From the NHS to Age UK, many experts report that as little as ten minutes activity a day can make a world of difference.
That’s why we say, it’s time to thrive.
Why become a Walfinch Homecare franchisee?
Around 20% of the population is aged over 65 and the demand for care services exponentially surpasses supply. There will always be people who want to get more out of life but require homecare to make it possible. With Walfinch you could be the one to provide it.
Of course, you could set up a home care business on your own, but this is a highly regulated sector where the utmost attention to the quality of care is essential. Starting your business with Walfinch means you’ll have training and guidance every step of the way so you can provide the highest quality of care within your community.
Walfinch has ambitious plans to grow. We’re looking to redefine homecare and what it can offer.
We’re large enough to have lots of experience, but small enough to give you the individual support you’ll need to succeed.
Furthermore, we know what success looks like as our CEO Amrit used to be a franchisee himself, before he set up Walfinch, a privately owned British homecare brand. Amrit Dhaliwal’s story is a successful one. He’s a first-generation Indian entrepreneur who set out to create homecare “people want to choose, rather than choose reluctantly”.
Will you join him on his journey to be everyone’s first choice for homecare?
Dimpu Boppuri | Support Getting Registered with the CQC
One of the biggest challenges when you’re setting up a home care business is getting your business registered with your regulator.
If you haven’t done this before, it can be a long and laborious process. Most franchisees didn’t work in the care sector before joining Walfinch, so didn’t have any experience of the registration process.
For example, Dimpu Boppuri, who runs Walfinch Milton Keynes and Bedford, worked in IT for Santander, Barclays, Mastercard, and other large financial institutions before joining Walfinch.
Dimpu got his Bachelor of Technology from Jawaharlal Nehru Technological University in Hyderabad in the early 2000s before getting a job with Barclays in Knutsford.
Since then, he’s had 2 children, one who loves to play cricket, and he’s had his own IT company too.
With no care experience, Dimpu didn’t know where to start when it came to getting his home care business registered with CQC.
This is where Walfinch come in. When you join, you’ll be supported by an experienced Quality and Compliance Manager whose job is to get you registered with your regulator as quickly as possible so you can start trading and focusing on growing your business.
What type of franchisee is Walfinch looking to recruit?
Walfinch is looking for franchisees with the same ambition and drive as Amrit, but who also value the importance of wellbeing, for themselves, their carers and their clients.
As this is a service company, we value people who also recognise that the little things make a big difference.
In addition we’re looking for people who:
- Are enthusiastic to grow professionally and personally.
- Want to deliver the highest quality levels of care.
- Are keen to build a successful care business that makes a difference to their community
- Believe in the importance of thriving, not just surviving
Walfinch welcomes prospective franchisees with and without previous care sector experience as the company provides extensive initial and ongoing healthcare training and support.
As a Walfinch franchisee, you can:
- Work in a rewarding sector, helping others
- Support your local community by offering employment opportunities
- Achieve business independence
- Potentially generate £1 million in turnover by Year 5
- Join a welcoming, supportive team
- Enjoy your job and have fun
Training and support
Care is, rightly, a highly regulated business and Walfinch always abides by – and strives to exceed – all the national regulations and standards, while making it as straightforward as possible for franchisees to achieve the highest standards.
Amrit knows first-hand that the development and support of incoming and existing franchisees is crucial to a successful care business.
A comprehensive package of training and support, along with business advice, is provided to all Walfinch franchisees.
Initial franchisee training includes:
- A 10-day initial formal training programme
- Help with Care Quality Commission (CQC) registration
- A 90-day business launch plan
- Marketing and business development training
- Software training
- Assistance with office set-up
- Weekly support meetings
- A full administrative system
- An operations manual
- 250 business cards and 500 A5 leaflets.
Ongoing training and support includes:
- 45 hours of ongoing training and support annually
- Recruitment workshops to help you recruit and retain the very best caregivers
- Business development workshops (monthly) to help you grow your business
- Compliance coaching to ensure you meet - and exceed - the highest regulatory standards
- Business coaching
- Periodic CQC-style inspections led by the franchisor to prepare you for the all-important official CQC inspections or care inspectorate in Scotland, Wales and Northern Ireland.
Financial information
Start-up costs can vary, but the minimum investment required is £44,000. The company also charges a management support fee (MSF) of five per cent (plus VAT).The right franchisees have the potential to achieve turnover of £1000,000 by Year 4.
The company states that expected revenue for years one to five is:
- Year 1 - £319,000
- Year 2 - £585,077
- Year 3 - £852,800
- Year 4 - £1,050,944
- Year 5 - £1,277,936
Additional Information
What locations is Walfinch looking to operate in?
The company has franchises available across the UK.
What are the franchise terms of agreement and renewal?
The franchise agreement lasts for 10 years and comprises two five-year periods.
Why is Walfinch a good investment?
This care provider delivers an essential service to a client base that is consistently growing and offers a recession-resistant business model that has the potential for significant financial returns.
It’s committed franchisees are supported by a dedicated leadership team. For their investment, franchisees get:
- An exclusive territory
- Comprehensive training
- Access to a franchise network of like-minded fellow franchisees
- Dedicated business coaching and ongoing support
- Assistance with recruiting carers
- Association with a prestigious brand
- A tried and tested business model that has a proven success rate, significant potential financial returns and strong cash flow
- Technological procedures and customer management systems that provide efficiency and retain quality.
How does the Walfinch franchise business model work?
The Walfinch franchise model’s success is driven by its values and professional standards of care, combined with the careful deployment of technology to future-proof your business in the digital age.
Franchisees benefit from technology provided to streamline most administrative tasks, so they can spend more time on building rewarding relationships with care clients and customers, which drives more business.
Franchisees’ care teams use technology that ensures care, medication and client health are carefully monitored and which allows clients’ families, caregivers and the franchisee to interact with each other.
This makes it easier to ensure care standards are always upheld and communication maintained, which leads to happier clients and more personal recommendations. Walfinch is a white-collar management franchise and there is a choice of both single-care franchises and multi-unit opportunities.
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| Year 1 | Year 2 | Year 3 | Year 4 | Year 5 |
| £319,000 | £585,077 | £852,800 | £1,050,944 | £1,227,936 |
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Turning a passion for care into a rewarding business
Bunmi Ganiyu came to the UK from Nigeria to study marketing at Edinburgh Napier University. Bunmi says: “I did not start out with any thoughts of a career in the care sector but while studying I took a job as a healthcare assistant. I soon discovered that I loved the work. Making my clients happy made me happy – and it still does.
“Even today, as the franchisee Managing Director of Walfinch Edinburgh South, I still love chatting to our clients when I go out doing spot checks. The rewards in this sector are wonderful.”
The reward
Bunmi who was recently awarded Walfinch’s ‘fastest growing franchisee’ award, frequently hears gratifying stories from clients and their families. “Recently we took on a new client, a Pakistani Muslim lady, whose family had been caring for her themselves. Realising that they needed extra help they engaged us, but they were a bit concerned about what it would be like.”
Bunmi sent two of her team: a Muslim lady, and Joseph, a Christian man. “She always greets the lady with “As-salaam alaikum” [The traditional greeting among Muslims that means peace be with you],“ says Bunmi. Joseph explained that she could call him Joseph, as the name is rendered in the Bible, or Yusuf, as the name is rendered in the Quran.
She helps the lady with exercises and goes the extra mile by reading parts of the Quran to her. “The lady says it brings back happy memories for her,” says Bunmi.
Meanwhile, her family told Bunmi it was the last thing they expected. “They were unaware that such culturally appropriate care would be available ” she says.
How I got into a care career
Once Bunmi completed her Postgraduate Marketing , she stayed in Scotland . “After that I tried to get jobs in marketing, but it wasn’t working out, so I used my care experience to get a job as care co-ordinator,” she says. “It meant office work, but it also meant getting out to see the clients, a combination I enjoyed.”
Why the Walfinch franchise?
Three years ago Bunmi decided that she wanted to use her expertise and energy to start her own business in the home care sector. “I concluded that a franchise was the way to go, because you get the benefits of the franchisor’s experience and their extra support.
“I did lots of research and chose Walfinch because I felt that their support would be good. I was right – they helped me find funding for me to start Walfinch Edinburgh South and have provided great support throughout.”
Growing her business
Bunmi has recently recruited six new carers for her team – not easy in today’s market, when carers are hard to find. Her secret?
“Referrals,” she says. “I generate referrals from carers’ family and friends, which I like because you have a connection to the candidate before you start. That said, Walfinch can also provide a lot of help with recruitment, along with support on other issues.”
Among Bunmi’s team are some students working around their studies, as she did. “I don’t think any of them have an ambition to get into the care sector right now – but then neither did I until I fell in love with it. They may come back to it later, as I did, because it’s a sector that welcomes people with a passion for care,” says Bunmi.
“If you have the commitment and energy to work in the homecare sector, Walfinch supports you to build a thriving business that delivers huge rewards and a good living.”
Walfinch Conference 2024 Highlights
