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Trulawn Artificial Grass Experts

Trulawn Artificial Grass Experts Franchise

The demand for artificial grass has exploded and is not slowing down any time soon

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A Management Franchise with High Earning Potential.

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What is a Trulawn Franchise?

An opportunity to earn a six- figure income and build a sellable asset.

Trulawn is a management franchise built around artificial grass installation, which replicates in every detail the success of an industry-leading brand.
Your role as franchisor will be to manage the business, driving sales and overseeing operations. You will not be required to do manual labour and groundworks – you will employ an installation team to take care of that.

Multiple Income Streams

As the home & garden improvement market continues to grow, demand for services increases year on year. Your main income stream would be artificial lawn installations for homeowners, with a high proportion of clients being young families and dog owners.

There is also huge demand for the service in primary schools, with larger scale projects to be won from new and returning customers throughout the year.
Another significant benefit of the opportunity is the additional repeat revenue to be gained from offering a maintenance service. As artificial lawns have grown in popularity these requests come from your own customers, and customers with existing artificial grass.

Benefits of the Trulawn franchise

  • Ability to earn a six-figure income after 3 years and build an asset.
  • No industry experience necessary – full training provided.
  • Huge demand for service & multiple revenue streams.
  • Business in a box – Access to all the systems we have perfected over 14 years. Price proposal templates, case studies, guarantees, terms and conditions, health & safety info.
  • Ongoing support with a dedicated business development manager.
  • All the machinery you need to get started is included in the startup cost.
  • Sales leads provided directly from head office.
  • Your own online customer management system – send quotes and invoices, record all communication, manage your pipeline with ease.
  • Marketing materials & training included in franchise fee.
  • Local phone number, email address, social media page
  • Corporate clothing included in franchise fee.
  • Management service fee discounted to 1% in first year of business.
  • Fast ROI and excellent earnings potential.
  • Relatively low start-up costs.
  • Exclusive Territory

Who are we looking for?

We seek ambitious business-minded individuals who want to develop a considerable local business. Our approach is sales and service led and is not for individuals content to work on the tools.
  • A hunger to run and grow your own successful business.
  • A high level of business acumen.
  • A logical & organized way of working.
  • The ability to effectively market the Trulawn Franchise and sell the services.
  • The ability to recruit and retain suitably qualified staff.
  • Ability and willingness to implement our model.
  • Prepared to listen to advice and guidance.
  • Agreeable personality with good social skills
  • Commitment to delivering and maintaining high quality client care.

We have the following territories available:

  1. Cardiff/ Newport/ Swansea
  2. Bristol
  3. Birmingham
  4. Liverpool
  5. Exeter
  6. Glasgow/ Edinburgh
  7. Northampton
  8. East London
  9. Lancashire
  10. Cambridge
  11. Belfast
  12. Sheffield
  13. Aberdeen

Contact us now to find out if there are opportunities in your area.

Dog Breeders Paradise

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Our Gloucestershire Franchisee paid the client a visit carried out a survey and explained the optimum solution for their requirements. The client decided to use our brand new Platinum grass which we launched in July 2022. It took only 1 day to fit the grass which created an amazing transformation for their garden space:

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Close up, you can see the luxurious, realistic pile of our new premium product:

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The grass it made are various coloured strands, each with different lengths and crimping to imitate the look of a perfect real grass lawn.

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The real seal of approval came from the puppies, who absolutely adored the new comfy surface! The client now has a luscious, durable grass that is free from discolouration or damage via pet mess and urine. With a 10 year guarantee for peace of mind.

Trulawn Artificial Grass Experts Testimonials
I’m so pleased with it that I’m spending ages just looking. Only wish that I’d had it done years ago. Thanks again.
Michael, Englefield Green,
Trulawn Artificial Grass Experts
We are so pleased with our garden, the lawn is amazing and the family including the dog and the cat have spent every day and evening out in the garden since it’s been completed. You and your team have been amazing and very professional form start to finish. Thank you all so much, we now love our garden and can enjoy being out in it again.
Sarah, Reading,
Trulawn Artificial Grass Experts
Thank you for a brilliant installation from the team. Grass looks amazing.
Nicola, Luton,
Trulawn Artificial Grass Experts
I just wanted to say how delighted we are with the installation, the lawn looks amazing, even makes the flower beds look better, see attached. I also wanted to praise the 3 lads who did the installation, they were brilliant. Poor things it was pouring with rain when they got here and so unpleasant, but they carried on, hardly stopped all day, they were very polite and also cleared up very well. Please can someone make sure they get our thanks.
Victoria, Surrey,
Trulawn Artificial Grass Experts
To you and all your team, I could not be any happier than I am with the Job you and your team did at my house, Julie and I are so happy with what you have done with the lawn it looks amazing and the fact we would have never known you had been in our garden considering the weather conditions. Thank you for clearing up after yourself, and we would not hesitate in recommending Trulawn to anyone who is thinking about having a new lawn laid. Are we satisfied with the lawn? 100%. Are we satisfied with the way you left our garden after you worked in the bad weather conditions? 100%. Great job – Thank you all.
Steven, Bracknell,
Trulawn Artificial Grass Experts
I am just writing to thank your team, I think lead by Adam, for laying the new artificial turf at St Georges Court yesterday. I think the guys did an excellent job and they were all very approachable and thorough with their work. On top of that, this morning when I got to St George’s I found they had left the site very clean and tidy.
Tom, Site Manager, Surrey,
Trulawn Artificial Grass Experts
I’m absolutely delighted with the finish, and it has completely transformed my garden, and given me so much extra space. It looks so realistic, and it feels great to walk on, even bare footed. Tamu my Irish Terrier, just wants to be outside on the lawn, and sits there all day, when it’s cooler. I was very impressed with your customer service, starting with Lisa who came to measure up, and she gave me some good advice, and ideas. I will certainly recommend Trulawn to my friends.
Jan & Tamu, Staines-upon-Thames,
Trulawn Artificial Grass Experts
Trulawn Artificial Grass Experts Videos
Trulawn | Promotional Video

Trulawn | Promotional Video

Take a look at some Trulawn client testimonials.
Trulawn - Meet The Franchisees

Trulawn - Meet The Franchisees

Check out what Trulawn's franchisees have to say about the business.
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Available Locations:
Opportunities available across the UK.
Business Type:
Minimum Investment:
£19,995 + VAT
Financing Assistance
3rd Party


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