Her grandmother needed 24-hour support but did not want to go into residential care setting or nursing home. Natalie realised that there was very little affordable support in the area to enable her to remain at home. Although paying for domiciliary care ensured her grandmother was safe it was extremely expensive, and she would still be left socially isolated from her friends and her community. During domiciliary care visits her Nan would fall asleep and in turn remained awake most of the night.

Together with knowledge from her own personal experience that caring for a family member is often exhausting Natalie became convinced that there was a much-needed call for more support in the area for people living with dementia and their families especially with many Local Authority Day Centres having been closed due to lack of funding.

Following specialist dementia training, Natalie developed her idea of a sustainable day care business model with the aim of providing high quality care to support individuals to live well with all types of dementia, sensory impairments, and disabilities. VIP Day Centre was born.

Our Centres are designed to value individual people and offer as much support as they need to take part in activities of choice that will improve their quality of life, delay further deterioration of physical and mental health, and ensure people have a positive and fulfilling experience.

We aim to ensure our care is personalised to the needs of the individual through person-centred care plans and that individuals are at the heart of the decision-making process for the service they receive. We work together with local services and agencies to support people in an holistic way and are dedicated to promoting the independence, well-being, dignity and peace of mind of all service users while striving to meet all language and cultural needs.

Our centres provide constant supervision in an exceptionally caring environment through fully trained, knowledgeable & compassionate staff. They can support with medication, monitor food and fluid intake, carry out risk enablement assessments, and book appointments.
Our activities are based on whatever each individual would like to do and achieve with a wide range available including craft and artwork, beauty therapy, gardening, cooking, golf putting, bowls, dancing and singing. Relaxation sessions, games, puzzles, computer sessions, reminiscence and sensory sessions provide mental stimulation while exercise sessions provide physical stimulation both indoors and outdoors.

Meeting others and creating friendships at our day centres helps to reduce social isolation within our community and can help delay the onset of dementia. By providing opportunities to extend social networks and form relationships, individuals can maintain your interests, activities, and social involvement with other adults. This in turn can lead to a better night’s sleep and even improve relationships when your days are filled with fun, laughter, and peace of mind.

VIP Day Centres is going from strength to strength. Feedback from our members and their families shows the vital role we play in improving their quality of life and our work has been recognised with awards from the International Dementia Awards, National Dementia Awards, Great British Care Awards, social care awards, enterprise awards, best business awards, healthcare and pharmaceutical awards.

Following calls from communities all over the UK needing a day care centre in their area. VIP Day Centres has now launched franchise opportunities for others to share in Natalie’s vision of offering everyone in the UK access to affordable, top quality day care.