What's On In Franchise : Inside the Whats On In Franchise Packages and Postcode Rights
How to use this video
This introduction video provides an overview of the What's On In Franchise franchise and how the business is positioned. As you watch, focus on the core concept, target customer, and the role of the franchise owner. If it seems like a potential fit, the next step is to request more information and speak directly with the franchisor.
About This Video
Watch the full What's On In Franchise UK Introduction — the brand's most detailed walk-through of the home-based, postcode-exclusive online directory franchise opportunity. The video sets out the underlying market scale (£189 million in current UK online local-advertising spend, projected to grow past £250 million in the year ahead) and positions the brand as a low-investment way for a UK partner to take exclusive rights to monetise that local-advertising spend in a chosen postcode area. The Introduction walks through the brand's three franchise package options. A single franchise gives the partner exclusive rights to one postcode area, a master franchise covers five postcode areas anywhere in the UK or in any country of the partner's choice, and a corporate franchise is structured for entrepreneurs who want to develop a European or global income — designed for re-franchising and wholesale licensing of postcode rights downstream. The What's On In themed websites are already operating across the UK, Europe and worldwide, with brand-owned territories from Birmingham to Bangkok and Manchester to Madrid. For prospects, the Introduction is the right starting point on this watch page — it gives the package detail and the in-depth members support area that ships with every franchise (including the step-by-step revenue playbook).