Auto Service Franchise Opportunity with The Wheel Specialist

John Grove joined The Wheel Specialist in April 2009 and hasn’t stopped since. Originally from a background of accounting, alloy wheel refurbishment was a huge jump into the unknown. The new venture was a radical change but his enthusiasm for cars, hard work and determination plus the ongoing support from The Wheel Specialist support team has made the business a great success.

Job Satisfaction

John said “I love to see the satisfied customers leave my premises. On a personal note it’s a great chance to see some wonderful vehicles. Customers have a real trust in us, we work very hard to keep our image professional and I take great pride in being part of a reputable brand.” I have already had some great feedback too” Natalie (Franchise Development) added “We have received some great testimonials throughout the year, my favourite was Mr Ferrier, he was over the moon, he said it was the ‘best customer service excellence that he had encountered for a long time’”.

What a year

“Some people thought I was crazy opening a new business during a recession but I am proving them wrong, week on week the business keeps flooding in.” says John. John has already expanded his team to cope with the demand, “keeping up with all the enquiries is difficult at times, I have help on hand now so I can ensure that no one is ever missed”. Franchisor Neill Murphy added “starting a new business at any time is nerve wracking but during one of the worst recessions we have had could appear completely mad. But fortunately the recession didn’t  affect The Wheel Specialist sales or enquiries, in fact with many people choosing to give their vehicles a revamp rather than buying new if anything we have gained a market.”

What’s in store for 2010

Expansion! John’s dedication, commitment and hard work is proving a great success, he is already considering the possibilities and expanding and opening a second branch in a neighbouring territory “The potential for this kind of business is huge, I would love to open another branch as I can see a real niche in the market for wheel refurbishment” says John. Franchisor Ginny Murphy adds “As with any business it takes a lot of hard work to make a business successful but we provide 24/7 support to every franchisee, each one receives comprehensive and ongoing training and we have an extensive library of knowledge, marketing materials and much, much more”