Apollo Blinds
Description:
Apollo Window Blinds is the UK's largest retail blind store chain, with over 75 stores throughout Britain and Ireland.
Opportunities:
Franchises available in all areas of the UK and Ireland.
Business Type:
Franchise.
Minimum Investment:
£25,000.
Apollo Blinds launches new ‘wow factor’ Roman collection
May 12, 2008
Apollo Blinds has launched a new collection of Roman blinds which has the ‘wow factor’ and has been well received by the company’s network of franchisees in Ireland.
Apollo Blinds has launched a new collection of Roman blinds which has the ‘wow factor’ and has been well received by the company’s network of franchisees in Ireland.
The new range of Roman blinds, developed by the team at Apollo Blinds led by Helen Kilvington, was designed to be bold and provide franchisees with a collection book which would excite their customers.
The company has high hopes for the new range – which is now available – as it gives franchisees a competitive advantage to generate sales from a collection which has cherry-picked the most influential trends in current home interior styling.
Designer Helen Kilvington said the new Roman collection was inspired by the new wave of furnishings and wallcoverings which were starting to hit the high street and offered homeowners a variety of stunning options for every room in any house.
“At Apollo Blinds we recognise that our franchisees have customers with very diverse requirements and it was important to develop a range which provides inspiration right across the board,” said Helen.
“Whether customers want stunning bold prints or the elegant neutrals, we think we have developed a range which has the wow factor for all Apollo customers.
“And that’s the key because we develop ranges which are designed to give our franchisees every opportunity to have a competitive advantage in a market which does have stiff competition.”
The new collection was very well received by a selection of franchisees at a preview earlier this year and boasts a selection of 133 different fabrics across 12 different ranges.
There are four choices of lining options including white, ivory, flame retardant and blackout to ensure maximum levels of warmth, privacy and light control. There are also three different options of mechanism – standard, superior and continental.
Summing up, Helen is delighted with Apollo Blinds’ new Roman collection and believes it will be a big hit with both franchisees and their customers.
“A lot of hard work has gone into creating the collection, which is market-leading because it is stunning and has an ability to inspire,” she said.
“It is important that we deliver a collection which helps our franchisees stand out from the crowd and we believe we have done that with the new Roman blinds collection.”
