Call me an ambulance chaser but following the summer floods in Tewksbury & Hull I decided to go in search of, what I knew, had to be a serious amount of work. I had some leaflets printed advertising Aspray as a flood restoration specialist (as that’s where our experience is based).
I went on those tough streets in the cold, dark and rain and letter dropped every house in Tewksbury & Hull! I was chased by dogs, insulted by home owners, had leaflets thrown back at me and even had a run in with a postman who demanded I stopped posting leaflets on his patch!
I put Aspray signs up at the side of the main roads into both Hull and Tewksbury and put adverts in the local papers. I recall laughing to myself, as I considered the amount of advertising I had put out, it gave the impression that I was a large national company with thousands of employees and offices nationwide, but little did they know – there was only me working out of the back of a car! At that stage I didn’t even have any builders to do the work!
I sat in my hotel waiting for the phone to ring ….. and it did!
A loss adjuster working for a national company had been referred to my advertising by a policyholder and he asked me if I could help him out. “Absolutely” I said, “that’s what I’m here for”. He asked me to price a job for him in Tewksbury so I was there in a flash, gave him a price same day and he gave me authorisation immediately.
The next day a national insurer rang me and asked if I could do another job - of course I could – I gave them a price and they said go ahead! I still didn’t have anyone to do the work but I didn’t see that as a problem. I have a lot of connections nationwide from my days as a project planner so I made a few calls and quickly got both jobs covered.
Further jobs began to pour in! I was on holiday in the south of France for two weeks during September and I must have got a job a day by telephone; it was amazing I couldn’t believe my good fortune.
It was very satisfying to be in a position to help people in their hour of need, we provided a much-needed service to the general public and all our customers were grateful for the assistance we provided.