|Luigi Forgione, Papa John’s franchisee for
Hertfordshire & Broxbourne
When Luigi Forgione, franchisee for Hertfordshire, opened his second Papa John’s outlet in June, he was quick to realise the store was attracting a family-focused clientele. Responding with family meal deals, he has seen profits increase steadily since the store’s launch.
“Papa John’s took over a company called Perfect Pizza a few years ago and we were lucky enough to be able to buy the franchise for the Broxbourne store which had been empty for some time. We now employ 15 full and part-time staff at Broxbourne including my son,” confirms Luigi Forgione who runs both the Broxbourne and Ware outlets with his brothers Tony and Libby Forgione. “It is a real family affair and this helped us identify and recognise the needs of our Broxbourne customers who were loving our family bundle deals.
“We have also orientated our 6000 leaflets per week and high-profile wobble-board promotions towards families,” explains Luigi. “We are now getting great feedback, with customers saying they can really ‘taste the difference’ compared with our competition!”
Papa John’s only use the highest quality ingredients and 100% fresh dough to create a top quality pizza with a better natural flavour. “We combine this with excellent customer service and rapid delivery times supported by a great brand and the results speak for themselves. We are aiming to re-invest the profit from our stores into two new outlets in Bishops Stortford and Cheshunt in the near future.”
Papa John's is one of the largest pizza companies in the world, with over 3200 stores worldwide and is rapidly expanding in 29 markets around the globe. Papa John’s, which is renowned for its product quality, has opportunities for potential franchisees throughout the UK including the key locations of Yorkshire, Manchester, West Midlands, East Midlands, South West, North East, Wales & Scotland.