Leading greeting card publisher and franchisor, Card Connection, has today announced the launch of a new range of sentimental keep sakes called ‘Little Wishes’. The impulse gifts, which are printed cards intended to be kept in a wallet or purse, come in 30 exclusive designs including: ‘Thinking of you”, “You’re such a special Friend” and “Mum in a Million” and will be distributed to retail outlets throughout the UK by Card Connection’s team of 79 franchisees.
“We are anticipating a strong interest in the new keepsakes,” confirms Andrew Cutler, sales and franchise director at Card Connection. “They retail at just £1 and are the perfect impulse purchase. Seasonal designs and sentiment covering numerous occasions, all come with their own envelope and for the limited space in convenience stores are displayed on an ultra compact unit.
“Our franchisees will supply and merchandise the Little Wishes keepsakes at the same time as delivering our range of almost 1,500 quality greeting cards to retailers within their territories,” continues Cutler. “Little Wishes will shortly be available in convenience stores, sub post offices and petrol station forecourts in addition to our national accounts, which include the likes of Welcome Break, Somerfield, Budgens, Londis, Spar and Shell.