Since the first Home Instead franchise offices opened their doors, they have focussed on achieving the company’s mission to become the UK’s most admired care company through changing the face of ageing.
Over the last nine years, Home Instead has become an integral part of the local communities in which it operates; through networking and building relationships, developing key partnerships with referral sources and also signposting charitable organisations such as Age UK and the Alzheimer’s Society.
The dedication, commitment and hard work of the national office team and franchise offices to support these organisations has created a trust that rarely exists between for profit companies and charities.
The success of this relationship was highlighted when Home Instead recently became the main sponsor for four of the 2014 Alzheimer's Society Memory Walks in in London, the South West, Midlands and North West.
As the main sponsor, Home Instead had very strong brand visibility around the site and also on social media activity in the run up and after the event. A group of owners, staff and national office were on hand to support walkers and act as official marshals to encourage walkers around the courses.
Commenting on Home Instead's involvement, Trevor Brocklebank, CEO said: "Over the years Home Instead has been an active walking participant in many Alzheimer's Society Memory Walks and our local offices have also been involved in organising walks. This year's sponsorship was a natural progression and is one of the many ways that we support our franchisees."
“We pride ourselves on being more than just a care company that delivers the highest quality at-home care - we don’t just talk about the about the change that is needed in the industry, we actively participate and are proactive to ensure that individuals receive the quality care that they deserve and that we would all expect for ourselves and own family members. We are recognised as leaders and innovators in our field and are actively involved in helping to shape the political agenda around social care.”
"By working with charities like the Alzheimer’s Society, we are able to raise our profile and to highlight the fantastic work that we and our franchise owners are doing to achieve our mission to become the UK’s most admired care company through changing the face of ageing."
Home Instead Senior Care is a management franchise and no care experience is needed as full training is provided. With territories available across the UK, it is a fantastic opportunity for people interested in running their own successful business, while also making a difference in their local community at the same time.