This week Barclay’s announced the initial roll out of their “contactless” method of payment for purchases of £15 or less, which is now available in two eateries in London – Subway and EAT. This new method of payment is exciting for small business owners, particularly within the food industry as it offers customers the opportunity to pay for their food quickly, without having to fuss with pins or signing for anything – simply place the card next to the contactless reader and off you go!
Julie Pottier, Services Purchasing Manager at Subway, believes that the future is contactless:
“Subway is proud to be involved with the first generation of contactless payments and pleased to be part of a payment revolution that is making life easier and quicker for consumers. Subway is sold on the innovation, and we now want to educate our customers that contactless exists, how it works and where they can use it.”
The method of payment will be especially appreciated during the lunch time rush, for those office workers who want to get their lunch and eat it while it’s hot and enjoy the rest of their lunch break. Subway have been outstanding in terms of constant innovation not just in terms of technology, but they have also really stood out as a food franchise which is dedicated towards offering a healthy alternative to traditional fast food. One of the first fast food outlets to detail the calorie counts on their menus, Subway has led the way in healthy eating and transparency between producer and customer, and the contactless feature is just another new innovation string to add to their bow!
What would you like to see your local food franchise introducing? Contactless, calorie details? Have a look at the video below to see Contactless in action!